Ogden Standard-Examiner | 1920-04-18 | Page 25 | The Sedan Car Favorable Impress! is Favorite

THE SEDAN Cffl- ' FAVORABLE IMPRESS! IS FAVORITE For several years the closed car has carried with it w certain indication of ; position and refinement in' the owner. Now the closed car Is rapidly becoming becom-ing a barometer of prestige among manufacturers. It is serving as" a tok-. en of the daily increasing regard evince:.1 by large private institutions for their employes. When a Dodge Brothers 4-Door Sedan Se-dan appeared on the streets of Milwaukee Mil-waukee some months ago, bearing the neatly lettorcd words "F. Mayer Boot S- Shoe company, Welfare and Service Serv-ice Depts." people remarked that "the I Mayer company takes good care of its I employes." Since then two other Milwaukee Mil-waukee manufacturers have equipped their welfare departments with the same type of car. The psychological value of a dignified closed car, both on the employes and the general public, pub-lic, cannot be too highly estimated, these manufacturers have, found.