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Show BANKERS ADVISE PURCHASE OF A CAR SS 0 3 S BUY AN AUTO IF YOU CAN AFFORD IT A decided change of heart in the attitude atti-tude of Wisconsin bankers toward the motor car industry in one year's time is indicated by the trend of thrift propaganda propa-ganda undertaken by the Wisconsin Bankers' association. Whereas as late as a year ago country bankers viewed with considerable concern the enormous increase in the number of cars in Wisconsin, Wis-consin, they are at this time not only accepting the new order of things, but actually argue in favor of it. The publicity department of the Wisconsin Wis-consin Bankers' association in its most recent bulletin, published generally in the daily and weekly papers of the state, speaks as follows: "Have a car if you can afford it, and not because your neighbor has one. Get all the pleasure out of it possible, but remember re-member 'thrift' -those little economies in oil, tires, gas, electricity and the like. There will come a time, if It is not already al-ready here, when every man who earns $1200 a year in small places and 51S00 j a year in the larger towns can afford and ! should have a car. It brings more last- ing and beneficial pleasures than any j other medium yet devised as a pastime. ; It takes you out of doors. It gives you ! a chance to picnic with the family, see the country, save time, entertain as no other device ever can, and has its proper place in the scheme of life. By a little study of cars and their care and operation, opera-tion, thought for the little savings that are possible, will make what would seem to be a burdensome tax a real and lasting benefit. "If. out of the millions of car owners of this country, only a small percentage were to practice thrift in the use of gasoline, gaso-line, the consumption would bo greatly reduced and the cost cheapened accordingly." |