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Show CADILLAC FEATURES EASILY RECOGNIZED People as a rule identify the various va-rious makes of motor cars by means of such distinguishing marks as radiator emblems, hub oaps, etc. Because this is so, unusual interest attaches to -the fact that 100 per cent of motor car dealers who recently took part iu a car-naming contest were able to recognize the Cadillac in photographs from which all common distinguishing marks had been removed. An account of this unique competition has just been received by the bharman Automobile company, distributors for Cadillac cars. Dealers in all makes of cars all over the country participated in the contest, which was conducted by Leslie's Mo-j tor Review. Four or five pages of half-tone half-tone reproductions of automobiles were printed, representing forty-seven differ- ent makes. The pictures showed only thc front and rear views of the cars, no side views being printed. In casting cast-ing up the results, only the names of dealers were included who guessed at least half of the car names correctly. The result is all the more interest- j ing in view of the fact that only three of the dealers who submitted complete ! answers were Cadillac dealers. This in-dicates in-dicates a widespread knowledge of the tinea and distinguishing features of ! the Cadillac among motor car dealer? in J!foarJ ' |