Salt Lake Tribune | 1918-03-10 | Page 26 | Auto Efficiency during War Time

AUTO EFFICIENCY DURING WAR TIME Local Apperson Manager Tells of the Part Motor Cars Are Taking in Industry. "The sveat'war has caused the public to scrutinize carefully the relation of every ev-ery manufactured article to the efficient conduct of business," says Manager Schooler of the Apperson Motor company. com-pany. . "From this test the automobile has emerged triumphant. Proof is, in fact, overwhelming tiiat passenger cars not only bring necessary relict' to that traffic traf-fic congestion which is so vexing a problem prob-lem to all communities, but serve to make individual effort more effective. "Through the increase in the mileage of good roads, all classes of -business find their operating zones widened. For the manufacturing and jobbing houses thousands thou-sands of ears traverse the Jnterurban highways, unbound by inflexible railroad time tables, and thus covering many .times more ground than otherwise would be possible. "Men who have a number of daily calls to make, notably physicians, credit the automobile as an indispensable factor in their prosperity. "The farmer, conservative and slow to make 'Up his mind, long ago decided that the passenger car has multiplied his opportunities op-portunities by bringing him closer to both his selling and purchasing markets, in a ild it ion to makin: life happier for the members of his household. "As a public carrier the automobile has ma.de great strides and has even- greater strides ahead of it. It must more and , more be relied upon as the logical means ; for short hauls. "The T't-y of today is for manpower, ! not only to subdue the Tlun, but to ef-ffeetively ef-ffeetively back our boys in France with , telling support be-hind the lines. "The aulomobihi has emancipated millions. mil-lions. It has ma de it possible for city people(to live in-the remote suburbs ;.ind thus enjoy the pure, clean air nf the open country. It. has furthered health and ambition, am-bition, thus making life better worth the living. It ha.s quickened movement, thus promoting accomplishment."