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Show Ladies' Home Journal Patterns ' , Carry small parcels vAth I 0c one 75c None Hisher Store Hours Daily 8:30 to 6 p. m. Saturdays till 9 p. m.New Time you when possible. - s ' J 1 - I LACES, EMBROIDERIES AND TRIMMINGS - H CORSET CHALLENGE! UNCOVERS BIG SAVING I There wUl be no doubt about this Challenge Sale supremacy when you comolete reading over s i .u,.. Truly marvelous are the values presented in this wonderful corset challenge. Nowhere U5 S rnmrrTnm this ad of attractions. ' If" VsTV'- V f . . ' " V.- duplicate such values. T APM LOT OF VAL AND COTTON CLUNY BIG OVERSTOCK OF SWISS AND NAIN- PjS f . v 1 ' - 1 $1 75 LACE FRONT CORSETS In our very SPECIAL LOT OF $5.00 JUSTRITE CO":-- for nt7aV,, S00K EMBROIDERIES-Widths up to 12 . , j Af i t. - ) popular ADELAIDE brand. Made of plain In a vaHcty of good rnodods for the -" Spf (Fjyga. rfefefe Sli ' frHS- 88 gSgftS gS&F 1 ' -l!S $ Drape Veils : ru lenge hale, eac h. ( hallengc ; TUBDREj, In a very good stf r5v C H ALLEsi-j I Hand Bigs Challenged B Ribbons Too, in j When the doors of this store open on Monday morning, April 1st, N Challenge 1 Gloves Challenged J y Vi Challenge there will commence one of the most remarkable sales we ever y S X W Women's Leather Bags f Everv vard is priced considerably below I x i tj. i mT.rTmTrlT1 - , , , Women's Stylish Neckwear In collar and i3 WOMEN'S CHAMOISETTE J I -r- gan "ludnpiu seaI' m0IW- I actual wo?th ! attempted. It will be a CHALLENGE of carefully selected, "Da ;irff se. of a!1 and g gloves-witi. tw clasps. V 1 j E3P li"erandP1fittcdrwUh coin' 1 E IGp,L0T 0F SILK, TAFFETA dependable merchandise marked at prices that Will aSSUre im- I shapes, made of pique, organdie a,Vl lace. Lj They are in the popular fc. si 3 "rrfl purses and mirroro Eem- ? RIBBON Plain or moire; also beaut uul V 1 Eeomlar 50c to 5- values. 9S- N white, with stitened backs. If! 1 J . lar 3.50 to $5.00 valJes. f focds m striped pla.ds and dresden pat- mense SavinSfS. Challenged at 1 Regular H.00 - -;J. 3 IvA Moudav O terns- in a" the lavored shades and torn- c 6 fi vaues CuC !i ; H il' 'V- Mt ' BtiSJ r. binatious; 4 to 5 inches wide. Regular I , , ffl ., , i ... nAnr- re l L I I ,3oc qualitv, Challenged JC- This is ail event that is always looked Upon by the Salt Lake public as one f Women s Tailored, j Women s Boudoir H WOMEN'S BLACK ked I 1 k -V Women-s Hand Bags-in at. yard.: j nf the createst sales of the veax This vear will be no exception for we have Neckwear-ln col- Caps - Ot pretty u GL0VESIQ one and foJh t - y t... panther gram leather, mo- ribbon eem- , jeweiey teinS- 1 ot tue greatest sales oi tne year, ims year win De no exception, i or we nave ars and sets Plam llght colored wash H t w0.t.la ieDb, Lsu'WIlJS I I ' roceo and pin seal, in large NANTS Including ': ETS Odds and f planrjed to more COnvincinrfy demonstrate than ever before the UHQUestion- and embroidered ef- crepes. Trimmed J, - b I I h' tit te all kinds of ribbon, . J- able merit of our CHALLENGE SALES f"ts: ' "n l fXb T T 1 " I I i' fancv silks. Beo-ular $15 f in a!1 widths and ! olasps, cuff links aOle merit OI OUr OJlAL,U.rU, QAU. I Begnlar 35c to 50c bons. Regular , g on)r. Xo fittings. Tg- j 'f' I i ChaneBgedaaUteS'0 S8C ' In'hlilenge Sow i an-up'1" Every department is represented and each department manager is filled with the deter- values at, j gj -lues at, 293 r 8 J gea dI cost. j each..... ... I minatiou that this shall be a merchandising feat UNCHALLENGED. Wherever you shop, 6 -"nja -iou. 1 a r S Eg vx&a-tznsxt a'-4mjJ v,vw wjjtp MwwLaiiiBwa Jt w. .!wt.s uHmuaBBi I guide yourselves by the values offered in this sale. I mx-mMmmM.JM.XVMJ!J.!lJi-i.'l.JBBk E555S2?ESS2SSSZ3 H'lMlkftma -wimw a.-ae.-MJiMtii.i nvi Ki.;twiPMi b-whkw ....,.,-Jrrm;j.J tijn v.-a fW.gCTW I' tm Great Challenge Sate of Women's aid Misses' Spring Apparel 1 The values this department has to offer will make this wonderful CHALLENGE EVENT loom up as the greatest merchandise achievement of the year. All the ! I . , ! latest styles in the most wanted fabrics are in this great Economy Sale. II Women's Sprind Goafs iifbiSf5 Lovely Silk Dresses --ic-- Marked Down for Challenge at 0fy In an Exlraordinarv Challenge I j im SPrin (Rlfi &$m tni Spring tf Ij ifi fflpl liress akirts coatTTthts saie are ., 3 i-rinj kpiL&p iailored Suits h !;y -'3 that no woman can afford to pass by this op- f.-j . UwiyiJ I t- . . .v- . j .'-iS.. '4 mm OMtan ,f-S;StSrS Vl SXSSSiSSS MEET THE CHALLENGE 1 fflSB tate a minute in making a selection. much under their worth CIO Efl r' ' s12e. AU beauUfidly made; some attracUvely a season, and u our O.ailence .a!e I $m lBJf The materials most popular are 7 dlU.OU !;;-. ' finished with georgette collars and reeves. You ,h;-.r makes the values ros-.b'. Tai- I JiM $14$$ black and white checks, plain and !.' ' '( save considerable in purchasing your dress lvTfil an,, .eniitailored models in serse, Fc3 ikuSftfMf i'aney silks, naw serge and pop- MORE SPRING COATS For women '.it -'i'l 1 in this Challenge Sale SI 20 pabardir.es. wool rorhns and woo' T3Wi !i,"SiAil S1ZCS- Two excellent lots md mjsses j models that' will make an if- ' V 'I '' U ' at " -"C'- in "vored spring; shades and -r-. &$WW instant hit with those looking for some- 1 ; .i b-Y" SILK POPLIN DRESSES in a linnt.nl J"- la Ipm f&rr f O J thinir new and vet moderate in priee. V ' J ' ( 1-, as.sortnient for women and misses. The " -"3 : Wil 1v9TTO allQ Wide rancre of materials in all prevailing iTi j ! styles are extremely attractive and come 'A 5 TJ H IjS"' I Pi S fCX- fTl f- sprint; shades and navv: sreatlv nn- in ?ood .shades of tray, ldue. tan and 14 A k U Ci-iAL j $8.48 ::x:r"?:.a'-"::":s22.50 A) $5.50 $23.50 i 3 Bargains in This I Hosiery Challenge r petticoat BLOUSE CHALLENGE notion TOILET GOODS y4lfV When 11 Comes t0 Saving, These CHALLENGE If priCeS talk' these Waist barSains viU bring the crowds. CHALLENGE ! CHALLENGE MMX WOflllI-Vn a re S3.05 TAFFETA SILK PETTI- 10 Dozen $3.25 Tub O A Q iCeP. j J - VPA 35 fPS: Pattern, and c. COATS-M,;.- ..f a ra,. 5 .O ARNI J fCF 5C j i KOlt' &J&ri 1 rf" f'hallcnced ut, pair ...... -06 jifl three crv aura- V.v SNAf FASTEN KK"5 " Ij j ? 50e I'ORIS FACK 9B. -iV Women's Embroidered Hose Misses' Fine-ribbed Cotton 4i' jr.'l iLw'n '"in nhin Tin.- item is rcallv a sensational offering tVr thc-e pi'- fTF 1 :,r'! 1 y I'OWDKlt (Cf Full fashioned fine silk Hoso Black only. Mill sc.- iuXJ j ;,,.,.u.s , KV.'.-n tioular waist are all new and should roallv ell for not ' 1 V. IC- BONK UA1K Fi-Ntf " f!.V POWDKR DE IllZ . lisle; black with colored cm- onds, but will wear as lo.itf foH M"e. tan. ,.lm, less t hn $:',.::,. fomc in mannish si riped silks wit 1, hi-h- Jjfl l it T vn"--" 'l"" V tr " rV:i- 1. I ; A.D .IAI EOSK V30 T:g broidery. Jicilar ,ac val- as lirst quality. i.eKlar K. p, r,;,, and navv; low ,-ollars and tailored cuffs: all si.cs. . " f n '' ' TIN 1 sN-r v N ncs. Challenged 0 J'' rade. I C i,,J ' f: a 1 11 chanu'cable f S I 1!i S I!es , ;j I'K LUA'K KISAP- yr- A lfL at, pair OJO ( halleiKjed nt 1 "u IMi'hH h"" ;u"1 r """'' VOILE WAISTS-Tn STI K WAT?Tt 7 V!,i L''V SXAF FATKN'l'.R R . PK.UU.NU CK K AM C 4j Women's Fiber Silk Hose- Infants' Silk Lisle Hose 'Jfljfti All si.es. "y0.irs V0ILE . WAISTS-In SILK WAIiTS In V V ? r-' TAl'K-Var l 1(.0 HIT.VIT'S With lisle, top and sole. In in colors onlv. Fine soft fS'ii'iS 1.1 Challenge at nfw spring and sum- f,,, do c-lino. wa-h i, V HOOK AND KVE Kf ! J JvOAXKTr I5C Cha,lcnKeda,.pair... 5C at, pair 0 il 0 b,r"",: t W NOV ,K ! I 1 25e S1I.VKB AND ,t. -r- Women's Knitted Vests- Women's Union Suits- i' J K lar .fl.2.-, values, chal- cnbroidercd. Vab,es up s-'l R' ; ; V V -.iV v skai;, " : MKTAL POLISH IOC J l I tt ' ribbed -otton; Imv .IS 9SC -" S3 MitjU ' fUK NOVF.I.TV BUAirS 35C ALMOND LOTION C U ncs. Challenged ICg All s,,es. bee, I) " c ' V )T NOVKl.TV BKAUV 538 j J 4 , at I0" Tu 2SC y v y $1.25 Middy Blouses at 98c K! Tr- r' If 1 Silks and Dress Goods ' Muslin' Undwr' ' f 1 VFRY I OW PRTPFD IN THAI I FNGF women's corset covers women's combination V Sounds Grpat Savi'-irrc , LliMJLs !: . Vr.rLI LUVY rKlVULF LnALLLlL Very attractively made of fine SUITS- )f suit muslin; well W -OUnG5 Vjreat 3aingS 5 Qualities that are typical of Cohn's Mg"h standard and priced lower than aiierr nainsook, with dainty trim- ma-io im-i m-a tiy tr nmed with y ,f rf. tc)i an Assortment of Wondorful Values A ; . . .; ;l usual in this Challenge. mings of la.-.e or embroidery. !!. pretty v.u-r nn.i embroidery, l.v .r.'i Haven't Been Assembled for Many Mouths : '" 52.25 FANCY SILKS in stripes, checks, $2.50 BLACK MESSALINE AND TAF- ular Revalues. Clu.l- 55 j.lar values. $1,29 'ff C0c White Voile-K i.,-ho $3.00 LuucH Clotiis-Wr- ' 1 . ZSI Un "TA-f'ull yard wide; splendid luv; WOMEN s' ' CORSET ' COVERS WO ME N'S COMBINATION af V 'V 3 C .cd. .'"ro lineu; ..-o k andn;,a.,rr;,:'li rnehc.ddl: J" IB saTneTbaO $2'25 1" a var,,tv ,.f ,o, i st y ; n,,,!.- SUITS-, n manv effective styles. , lv 00 B'U'ca-Cro, ,,, , . S2.50 Pv X j U i Challenged at, vard 8 ' 1 3 m valine. of sheer soft, nainsook, with trim- '1 adored n, sheer sol t naiMMM.ks, hemmed; lull .sli.-n, ' B in sl'c'v 'i 'irn-n , h V V 32.50 FANCY SILKS .'!6 inches wide; in $1.50 CHECK COATINOS-1 yards minKs of lac, and embrodierv. mid trimmed with )ncc and eni- rfl I A null imperuvtious.' ch:,. Tow.din i,e 1 r 1 r x iSrWTt ; satin striped and plaid taffeta; heavy wide, ,n block or shepherd checks; ko,c UeK.,Hr Me and $1.2, valne-.OEg broidery Rep.lar 2.2., g j jg L4JjfJ loMsed Q I J q "",,1 . V f A P-W-'- U ' corded satins in stripes and checks, al,o with colored ovorplaids. 75- (.:hallenKe, at value. CI,allcK.'d nl . . . . W Til 591,33 lards to , ' C o, ..V,:.V V ' - novelty printed effect?. S2 CO Challenged at, yard " . j ' 54.00 Eed Spreads Mar- iome'r. Y,r, IvtjC '.'.' K ChallciiL'ed at, yard WttVtW SHEPHERD CHECK SUITINGS :!(', BUNGALOW APRONS Made ' LXu V" w SFT, S?L? seillcs .aUern.-.; full dou- ::.c Initial Hu'ck Towels V ' A U 1 ':'-f; SI. 25 TUB SILKS For shirts, etc.; 22 inches wide; three d.ffercnt six.o cheeks. of .liuTflrr I ZrnlM ,,,, , SHOES In assortment of ; b e bed m.-o. riain hemnie.t. l!tf bor.!or: ,. .,7 : y I ! H 1" ? and :s inches wide, in satin or plain Suitable for children ,'s dresses and ladies ' ' f niiho.l with P 'keU and RAo ''''' .oml..m,t.onS. I at- . ( I h;.lle,ed M 100 doen. Cl.al-' ir'. 'i ' f ij'-.l L: i'J stripe effe-ts; also half silk novelty skirt- Hl(irt..., etc.. Challenged CC. : l.eU Jn ChaUeiiKe SC i . ent eather or ki.l. 5QC -N ' ,JJ lenSed at. h . I5C I . ,"A J 'V ti inKs. Challenged at, S f 00 . vard 03C 5 J" U k ' ln '-Imllen.;.... ., ' VT Economy Napkins Sana Sf.c and St.OO Linen Hue ' ' 2.25 GEORGETTE 'c'EEPEpiirc silk, in HALF W06l SERGES .'ifl inches wide; , nfim V1?T M"t'y "hemmed, "u,:" M lUhe'w' h?,c- , 1U''"" XJ - ki :rr'cn M Curiam Challenge BEST YET 0:r,iit- 2Cc -f ; K V S ll :m(. wot;Tcr.J;r Nothing Like It-If You Arc Interested in Saving Money. Z" Z 's'.'L' WC 1 P.ieh, lustrous 'finish. 1 AO Oood strong quality. SI. 25 ABOUT 15O0 CURTAIN NETS AND CUKTAIN SAMPLES ty; hemmed. Challenged striped cl I'eclV 1 : U"-'"' 5 Challenged at, vard Ii-. Challenjre.l at, yard "",fcv trfprrranpwn.rrjjr.n-'rM j wide varietv of pnllenis. Siomo plain; others with at, CI pe lene.ed -it ,'r ; v , r' 1 :' 82.00 CREPE DE CHINE All pure silk; CREPE DE CHINE 10 inches wi.le; all ", ' l!i j! ' 'M f ' Z ,' i 1 ' "! I lac lKiiiw and oversltched seallopiiiR. In white, cream doen I J J yard...'..'.. Ci'J 'j f T.'.-svSv 1 . ? 40 inches wide. Handsome finish; firm- pure. silk. Jicautiful, lustrous finish; I J fjj'j! I' laud ecru, .lust the thine; for d.mr panels, transom and w,c Table Damask Mer- 0fo Plain Voiles io i, ,i ,. f ' 'J'-'" Jv woven. All street and evening ? f CO xhown in every wanted alia.le.. CI On I I J J-i-u-C ft j 1 Hinall win. lows. Vnlue.i up to l.;0. OCV ccrr.-od; six good patterns. wide- in u- '''f ' ? Miadcs. ChallenKe. at, vard Challenged at, yard . IS p in Cl,allcl;e, each '. C Challenged "r. shade', and ck 'r j . 1 p h 2T,c CURTAIN SCRIM SI. (10 SITNFAST DRATERY at. vard ""' Challen.-ed ,'r OSC ' ; - .' 7' 3100 COTTON BATTS -Large si,',; INFANTS' 35c PINNERS Well niadn 2 k- h"Z" 'v'lh fiuicy drawn Kul, yard wide. Very S:U)0 Table Damask-All r.Oc Voilo Tissue-.;',; inches . I fay t,,r .one comfort. bluffy, clean of Kood quality white outing flanne,, g fel wln.e, "erl.am'and1 "t -"PlHonsser , in all n.0 ' 'j;'- -.l - o: in new , .; $ ;r,,;.r:d:;:::w"::i.r-:.D,a!?: 98c ;; tw,Kacnh':1: 12c i;;.v 15c 53c ;:tlrTr' 'si.99 v'-r1 ' 25c I R2.00 FEATHER PILLOWS Seleet fluf- ;! & ' A ! $'ioi)' Tai.'l" Diima.k-ln '.. Vh,,'1 CnU.vto".; -Sv I fv filling, .-..V.T.-.I with painted I'.at- ;. INFANTS' COc SKIRTS T,oiik wtilte !,j IV SFRVICE FI GS 10c 5 null len,.,t, - , -m , v.lr ' : . . ;v - - 5 lc r. lace d.-dj-ned ticking; size "l'tL'7. : o.itiK flann.r skirls, with 1,1 ft k oLlvvlUL 1 ! ,,, , , i.' V'r", " - - v ' : For d.!.li-n.- l Q ! waist attached. .Shell IT- h) OoihI size PJxViO. For window display. Scwed-on star; ; ',,,., ',. " . '" N. puoi... ..r.Ters. ft-.) -- - ' " 1 lvL, 0ltl3 Milched. Kad, I 'C (.1-3 4- ;l'. Rood dunllty liuntluK. Mailo with motal eyelets on hand. 1..J n.n at. Z.Z ' " '5' ' v ' l Lj'. 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