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Show KUTV makes 6:30 change KUTV announced a change in their 6:30 p.m. progamming. "Entertainment Tonight" will take the place of "PM Magazine Utah," a locally produced KUTV entertainment enter-tainment program. In making the announcement Jeffrey Jef-frey B. Hatch, KUTV president and general manager said, "When KUTV began producing "PM Magazine Utah" in 1979 it provided provid-ed us an opportunity to develop a local entertainment program. Today, To-day, in the face of a changing television tele-vision environment, "PM Magazine Maga-zine Utah" has had a steady decline in ratings against new competition, even though the show has been a success for KUTV and its advertisers. adver-tisers. ' ' "Fortunately, we have rights to the number one entertainment program pro-gram for this time period: "Entertainment Tonight." Around the country this show outperforms situation comedies and the "reality-based" "reality-based" shows in almost every market In this market it has performed per-formed exceptionally well, attracting attrac-ting the same viewer demographics as PM Magazine. "When KUTV started producing "PM Magazine Utah" in 1979, our goals were: 1) give our audience a better sense of things happening in the community that are not traditionally tradi-tionally thought of as "news," 2) provide a base for new local program pro-gram development outside of news and sports, and 3) provide an on-air vehicle for advertising, merchandising merchandis-ing and promotion using identifiable iden-tifiable KUTV personalities. ' ' |
