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Show SALES MANAGER TELLS OF TRUCK SERVICE j International Power Wagon Agencies Furnish Complete Com-plete System. The International Harvester company, com-pany, distributors for the International truck, in the intcrmountain district, report re-port business rushing throughout the entire territory. , Speaking of the service end of the sales organization that has been built along with the truck business in this territory, the sales manager said: Service is a much abused term. It may mean anything from selling a motor mo-tor truck, which is a service in itself, to providing the purchaser with a convenient con-venient place for procuring replacements replace-ments and any other assistance he may require during the life of the truck. ' ' Real service in its true sense is not the function of one dealer or of one group of meu. It is the result ef tho growth of an organization. It is only a nation-wide organization that builds the product complete in its own factories which can give the service that the present-day business man de mands. Co-operation between the International In-ternational motor truck factory, the selling organization and the dealer for a period of years, has resulted in a solid foundation upon which a real ''service to tho owner" organization is bijilt. This is the class of service that lives, grows and survives. "Real service is a great thing but it is not everything. If you own and operate motor trucks, you Tant to know that expert advie and repair service is available, but you 1 also should know that this service will not be necessary except under extraor-dinarj' extraor-dinarj' circumstances. "Owners of International motor trucks have that snug feeling of security se-curity that comes only from a knowledge knowl-edge that a service organization is back of the product in case of , need, and they also know that International motor mo-tor trucks are built in such a way as not to require much of that service. "This unusual combination is possible pos-sible only' when quality has been built into every piece and part of a motor truck. It comes only when each unit is constructed in strict relation to every other unit of the truck. When the motor, the transmission, the drive, the frame, and the wneeis rorm a perfectly per-fectly balanced whole, each supporting the other and contributing to a common com-mon end that of hauling the load the greatest distance with the least expense. ex-pense. "International motor trucks possess this combination to a high degree, but when the emergency arises that demands service, it is available Without With-out delay from this local branch of a world-wide organization." |