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Show ; - - r ' V 'Z... - . fgzZZZZZ" : riiMiig!V j -. y WW - vs?-, w I , '-vt-'U'w.,.. Msx .T. NX -m' ' 1 r""' I s . : " j ONE 1001 and you know it' Mercury. Exclusive Mercury styling is shared by no other car. The smart Monterey Coupe shown above Is one of 11 Mercury models in 3 series toJ m dim pi I tupifll aa vim Come in today. Let us show you how we and Mercury can cut your costs at every stage of car ownership no other car offers you BIGGER REASONS FOR BUYING IT i 1 You can gel more for your pretent ear. 4 You tave on operating costs. Mercury's . Let us show you how Mercury's record- traditionally famous economy, low upkeep delusive styling shared by no other car breaking sales put money in your pocket. will save you money every mile you drive. New super-torque V-8 engines or . every model (188 and 198 horse- Hgh volume lets US give a generous Offer. - powerj-backed by Mercury's record , 0 3 You sava on future trode-ln. Mercury ef producing V-8 engines excWvey 2. You save en first cost. Mercury prices consistently leads its class for resale value. 4.barre, yacuum carburefor on start below 13 models in the low-price field You can get a higher allowance for your mode at no extra cost 3. We arrange the easiest of term,. They tM ual ?au5,JHA! ex,ra cost w " a , J Montclairs and Montereys are tailored to fit you personaDy. io,0piioiiofroch-i'i'B8i Wof fotiofjrtWprkM Ball-joint tront-wneel suspension ' ' . . 1 t Anti-fouling high-compression) jpcrfc fpfTl rr- rrn f7"n fl p,U9' I 111 111) I ill ii Consistently highest resale value m its IT PAYS TO OWN A 11 11 U Hi li U UaVlJ U U'UF0R FUTURE STYLING, SUPER POWER field, according to authoritative reports j co-or 1 , COll MOTOR COMPANY 501 South Main Street Cedar City, Utah |