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Show COURTESY ID TACT BUSINEMfMS Manager of Intermountain Electric Co. Relates an Apt Incident. That courtesy and a disposition to serve on the part of salesmen are quick producers pro-ducers of real dollars and not merely slow builders of good will is the firm opinion of E. E. Brazier, general sales manager of the Inter-Mountain Electric company, and he says they have evidence evi-dence of this in their business every da v. "Proper treatment of customers is much better than bargain price., or anything else, to makes sj-i les," said Mr. Brazier vesterday. "We had a striking example of this only a day or two ago. I. A. Mohrv, a commission merchant of Fort Worth, Texas, who has spent several weeks touring the Rocky Mountain country coun-try in a Chandler, came in here to buy a "wrench and an Inner tube. After he had selected them, he turned to the salesman sales-man who had waited on him and ?afd: 'I'm going to buy right now everything I can think of that I may need before I get back to Fort Worth. Since I left home I've been in practically every large city in the Rocky Mountain states and you've given me a kind of attention and service that 1 haven't found anywhere else It is a real pleasure to buy here and I'm going to stock up on everything there is a chance of my needing." And he did." continued Mr. Brazier. "When he Soil our store he took with him a mighty ni e order of pood, and he went aw;iy wiih. the remark that lie would surely remember the Inter-Mountain Electric Elec-tric companv and the way It takes care of its customers. Experiences of that kind are not at all unusual with us. but the size of the order th.it resulted dl- rectly from the courtesy of the salesman was rather exceptional." Mr. Hrazier went oh io say that ft has hten ihe polh-y of the Intor-MouiUain I Electric company ever since it started business to have on its sales force only the ri&ht kind of men and, what In Mr. Brazier's opinion is just as important, to impress on them the necessity of giving1 each customer plenty of time. " "Never hurry a purchaser' is a g"ood business motto," said Mr. Brazier. "If It is necessary to do it, I think it is better bet-ter to give the customer in hand all the time and attention he wants and let another an-other customer walk out of the store I without showing him anything. One satisfied sat-isfied buyer is more of an asset ihan two who go away with a feeling that they have been unduly hurried in making their purchases. But we avoid both evils at the Inter-Mountain Electric company by having enough men on the floor of each department to give prompt attention atten-tion to ' everybody." |