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Show Smokey Says: I FOREST FIRE! THOSE FATEFUL WOCW.v WITH THE FRENZY OF A FAMAT C THE l FIRE FI&HTERS FURIOUSLY F0U6HT f . V THE FIERCE FLAME... if-rV ; N , i fV,i 'i ' ' " h 0i T noil wf r' .-fi ;4 - 1 A profoundly pertinent question by mere cub! A big plus...exclusive with Chevron Supreme! - I v -' ' NeW pOWCr! The highest octane in Chevron Supremo history, from Standard's improved process in refining gasoline! gas-oline! It means more power in the field, on the highway! Detergent-Action' the Chevron exclusive that cleans away carburetor deposits ends the biggest single cause of engine trouble! And Chevron gasolines control a major source of harmful combustion acids can preserve pre-serve the life and power of your engine far longer! Balanced performance not 1, not 2, but eiwry gasoline gaso-line feature your engine needs. Yours in both Chevron Supreme and Chevron Gasoline! For Information on any Standard Oil Company of California product, (all GLEN HEATON 470 North 100 West Telephone 977 and 97J lldullltri Ul icui liuiiu&icrii, Win n i, , mm .ii.., ii mi nm mn i ,. . ;i,hii.im.. ..i Hi i iminilimmin mi I- i ATTENTION POULTRYMEfl AND DAIRYMEN Buy feed with the greatest profit over feed costs. We offer now Gold Medal Dairy Feed S3.95 Cwt. Larro Suremilk 1670 Dairy Feed $4.30 Cwt. Larro Surechick Crumbles S5.90 Cwt. Larro Surelay Complete $5.10 Cwt. Larro Surebroiler Crumbles $6.06 Cwt. Gold Medal 16 Grain Pellets $3.80 Cwt. Gold Medal 22 Grain Pellets $3.95 Cwt. Buy with confidence that you can get the greatest profit over feed costs; BUY LARRO FEEDS ?W I.E. Riddle Co. 3 Cedar City , Phone 28 :, fThe symbol of fine' Kentucky' whiskey izioe 1801 Utk for th'u traJtmarh n rvtn OUSunrrr Brook label. psr BRAND gfr UNirTT.ii'T enjoy the whiskey that's p. "Cheerful as ffl its Name" which do j ' if you pre f erf I jtJ.A itximicnor kkhtuck-t Jy rr " TKAIOKT I1.IKDID yjtA-O KtvV BOUKBOM WHItKIT , r ; ( J I . .. 4p ' ; j y,r OLD 'i ! fetr Sunny Brook 1 f . : 5-j BRAND J L K KiV74-i KENTUCKY WHISKH j ir: ' 1 ! ' INK. V tomiitt - I i YrT' wmviui. m!ucir - J K- xfcjB : S 7 1 0L0 SUNNY BROOK CO., CIV. OF NATIONAL DISTILLERS PRODUCTS CORP., LOUISVILLE, KY. BOTH 86 PROOF. KENTUCKY BLENDED WHISKEY CONTAINS 65X GRAIN NEUTRAL SPIRITS. Mercury beauty, power and resale value boost sales to record high... -MW.", a siyygry "wisy.T " " jgrv wyi v v, , - v- -f7 KPwyi mmrFrV1q--TW"1 3 I K - -..; . . ; - l. ; w.,. v-..v "y f " - 1 s t. ...':.' a ; i , I S ivN VV',v.' :. - . .-,.:.. ..r. ; .r -i ' ,Jw JL5; j , ft v, 'S : l - 'J f ? u, "2 H lc - Trfc--- '". .-T1 v VV r - ' - ' .i vc- j : 'Jv .i. ... ii i. mini, ii i mum miw '' " .n i ' "OS. , f : ' y"s KfcS'V-w " w- -rri.,-.- V- j i Lr7Tjrt3ii yss --Th-sj ( - Ce-cp And record sales mean record deals. Cut your cash outlay by acting now get a far bigger allowance for your present car. HIGH-V04.UME DEAL-Mercury's record-breaking EXTRA-VALUE FEATURES Only Mercury in its SBmBBBBBBBB-BSBsBmBBBS popularity now permits us to operate on a much field offers you so many important extras at no qjq MOVE IS TO MERCURY higher-volume basis. We can offer the best deals in extra cost. For example, a 4-barrel carburetor on our history. And, remember, a Mercury deal means all models. Special anti-fouling spark plugs. Ball- Mercury is Setting new far more than just a low price. Look at what you get: joint front suspension. And dual exhausts on all , . .. rw..r r... v .., , ,-, . , , Montclairs,Montereys,andCustomSUtion Wagons. u 1! oa6?, exclusive styling No look-ahke styling for b More than 2,000,000 Mercurys 1 Mercury. You get fresh, distinctive beauty-styling CONSISTENTLY HIGHEST RESALE VALUE-Mercury ie been bought Since 1946. shared by no ot her car. Qccs yoUf invegtmcnt better than any other car SUPER-TORQUE POWER You get more than just in its field. Independent reports show that Mercury high horsepower (188 and 198 hp you get far consistently returns more of the original purchase S more wvlik power. More power is put to work in price at trade-in time. In short, no other car offers pickup and passing speed ranges where you can you bigger reasons for buying it. And you couldn't use it for mryday driving, not just for hih speed. pick a better time to get a deal. See us today. y i -i , i fm Solid lm iHowt How It nu"br cox no Ton company I " |