Salt Lake Tribune | 1918-02-03 | Page 38 | National Owners are Best Salesmen

NATIONAL OMS IE BEWIl Every Man Boosts His Car to His Friends; This Helps. National owners, constituting a big force of volunteer, unpaid salesmen, were directly responsible for the sale of one out of every three National cars sold last year, according to information received recently from the National factory by Randall-Dodd Auto company, distributors or the National in Utah and the inter-mountain inter-mountain west These figures are' based upon reports received from every National Na-tional dealer throughout the country- and may be accepted as reliable, although the officials of the Randall-Dodd company are strongly of the opinion that they are too conservative, at least for this section of the country. "You don't have to ask a National owner what he thinks of his car," said Earl Smith, sales manager of the Randall-Dodd company, yesterday. "He tells you without asking. The statement given out by the factory, that one-third of the National production last year was sold through the efforts of National owners, is undoubtedly correct for the country as a whole, but In this particular section the percentage is much greater. This is due. perhaps, to the peculiar adaptability of the National to the hard requirements of intermountain travel. "The National still lias the same reliability, re-liability, endurance and speed that it used to have in the days when Barney Oldfield and Joe Dawson and, Johnny Aitken smashed world's records in Nationals. Na-tionals. These original qualities have been developed and refined and the National Na-tional is still as far ahead of the field as It used to be, only the scene has been changed from the race track to city streets and country roads. "Many other automobile manufacturers advertise more extensively than the manufacturers of Nationals, but this is more than offset by the daily boosts that the National gets from National owners." own-ers." The Randall-Dodd Auto company announce an-nounce that they have on the floor of their salesroom, ready for immediate delivery, de-livery, six-cylinder, seven-passenger National Na-tional touring cars and four-passenger roadsters. The roadsters in either the six or twelve-cylinder model come equipped with wire wheels at a slight additional ad-ditional cost.