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Show POWER GENERATED I WITH MOTOR TESTS Reo Factory Introduces Expensive Ex-pensive Equipment as Matter of Economy. "Seems like an awfully expensive equipment,", said a Reo dealer on a recent visit to the factor-, when he i was shown into the big engine and ! chassis department with the rows upon rows of dynamometers aud other electrical elec-trical apparatus. "Tt does look like it," said the Reo guide. "As a matter of fact our sales department tells ns it is one of the most economical features of our plant. What seems to be extravagant in fact really' proves to be very cheap when it comes to selling the product you know we make automobiles to sell, not to keep. "The electrical equipmeut in this department de-partment is probably the most expensive expen-sive you will find in any automonile factory in the world, but you notice we are installing still more. "Every Reo motor and every Reo rear axle, every transmission and every chassis each Individual one is subjected sub-jected to the most rigid and precise dynamometer test. Not only the power of the motor but the efficiency of the transmission mechanism clean back to the tires is -tested here and accurately recorded by electrical instruments. "It is not as extravagant as it looks, J howevor," continued the Reo man, "for if you will notice from each of I thqe dynamometers runs a set of wires and ' if you will come over into the next room I will show you where we utilize power that is generated by Reo motors, fours and sixes, during their several hours of test." Tn an adjoining room they found two big generators. "Here," said the Reo man, "you will see that we are generating generat-ing over 450 horsepower on an average. aver-age. At times it runs twice that. Aside i from the slight loss in the lines, we put all the power developed by fifty or one : hundred motors as the case may be, that are on the testing blocks, into our lines .and uiilize it to run the factory. If all the motors were running, to full capacity ca-pacity of course we would generate a good deal more, but our policy js to run j the generator for several honrs at a slow' speed and gradually as it limbers up increase its speed and power output out-put until we finally develop its maximum. maxi-mum. "But the big return from this svstem svs-tem is not in the power it develops, but in the guarantee it gives the customer. Tt enables us to guarantee him with absolute certainty that hi? car will be just as good a? any other Reo car ever turned out of the factory. Ou r extremely ex-tremely low service and maintenance cost is" the best proof of the efficiencv as well as economy of this system, wbicn as vou sec it here, looks so extravagant. |