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Show BISHOP GLASS GIVES SiCKTOfllS Says Salt Lake and Utah Are Deficient in the Boost Spirit. SPEAKS AT LUNCHEON Declares People of State Are Too Modest in Matter Mat-ter of Advertising. , The Rt Rev. Joseph S. Glass, bishop of Salt Lake, gave Salt Lake Rotariana something to ponder over yesterday when he told them that they, as well as other residents of Salt Lake and Utah, were sadly deficient In the advertising spirit usually termed as "boosting." Bishop Glass expressed his eentiments in more diplomatic terms, but that was what he meant when It came to a final analysis. To an organization that has been in the front rank In all publicity maneuvers for the past three or four years the assertion came as a shock, but Its truth was not denied when the prelate prel-ate explained in detail the method employed em-ployed by the California "boosters" in their publicity campaigns. Bishop Glass was the principal speaker at the weekly luncheon of the Rotary club held yesterday noon at the Hotel Utah. In his discussion of the value of publicity the speaker Intimated that Salt Lakers were entirely too modest in their advertising campaigns. California's Way. f Bishop Glass told how Californlans laid great stress upon fair weather when the sun shone and talked in equally enthusiastic enthus-iastic terms of precipitation necessary to crops when the rainy season was on. "I have been told by a Pittsburg artist," art-ist," the prelate declared, ''that Salt Lake City Is the most picturesquely and most beautifully located city in the United States. And I am Inclined to agree with him. Tou people of Salt Lake and Utah do not make the most of your opportunities opportuni-ties in your publicity and advertising campaigns; you are too modest. Then, to one who has spent a great part of his life in California, It Is evident that you do not "boost" enough, besides failing to "boost" loudly when you are extolling the virtues of your city and your state. "I would urge you to have set aside, by purchase If necessary, a strip of ground along the Wasatch drive which circles the foothills north of the city, so that an open and unobstructed view of the city and the valley may be maintained. Do not permit buildings of any kind to be erected in this strip, or permit anything any-thing to be done that will Interfere with the marvelously Inspiring view. Refers to the View. "Hundreds, even thousands, of tourists climb the foothills annually Just for this glorious view. Salt Lakers, I fear, do not appreciate it but others do. To permit per-mit the obstruction of this wonderful view would be very unfortunate, to say the least" Among the out of town guests at the luncheon were Chairman A. P. Ramstedt of the Idaho public utilities commission and his associate, J. W. Graham; D. A. Dunning, assistant attorney general of Idaho, and Colonel Joel L. Priest, general gen-eral agent for the Oregon Short Line at Boise. Chairman Ramstedt, Mr. Graham and Mr. Dunning gave 6hort talks. Chairman Will G. Farrell of the committee com-mittee In charge of the arrangements for Rotary Ladies' night, December 2S, reported re-ported that the committee had decided to award both grand and minor prizes in connection with the event He said that ladies winning one grand prize would not be awarded a second grand prize, but would be eligible to compete for minor prizes. |