OCR Text |
Show .NEW SAVAGE POLICY ! Shown That Tires Direct to Consumer Interests Salt Lake Public. Although it is admitted by tir manu- ! factnrer? that selling tires direct to t he consumer is a very difficult performance, per-formance, the Savage Tiro company lias come into the local field offering its tires direct to the public, and a salaried repi psen t h t i ve, L. R. ( hi Id, w ho was brought from the mast to open this territory and tn (ritablih the branch iu Suit Lak, fctatet- that the policy is canp-in canp-in f ousidera ble inlerest and comment. I It mujt be admitted that whn John ! D. preckeln. Mr. 8a-.age and other? I of the iSavaci Tire eomjiauy decided to Ideal direct thrunph their own rnployes to the tire con-timer the odds were bnavjly acainst tbem. Mr. Child, the looal representative, pay? that during the timi bis company was Bollinj; tires t h rough the various dealers the credits and high profits necessary nec-essary to- advance the dealer in order to get the. tire ori (be ma rket greatly increased the price and cost and cauped an accumulation of &tock in branches for distributive purposes. He also states that the factory beads -were greatly surprised at the readiness with wbieh tbo public investigated the tires when offered to them through Savage employees and the sales were much heavier and far move satisfactory from every standpoint. He further statep that' he has made a surprising number of Fales in the hort time he has been offering the tires to the 1 1 Lake public pub-lic and will announce some surprising results becured by th'ft consumers, in this locality. |