Salt Lake Telegram | 1937-02-16 | Page 21 | Silver Dollar Day Bargains Will Attract Huge Throngs

I Silver Dollar Day Bargains y Will A ttract Huge Throngs J II . ; 1. ' f I A V r j- -i f " '''V. ----- t. V . ..V. ,M "J , f i - "SILVER DOLLAR DAY" HOSTESS ANTICIPATES RECORD DAY j Miss Grace Just, employed in local store, eager to direct record-breaking crowds Wednesday 75,000 to Join in Money-Saving Event What Is going to happen In Salt i Lake City on Wednesday Silver Dollar day? For one thing, according to an estimate compiled by George Butler, secretary of Utah State Retailers' association, the street car lines will carry 40,000 additional passengers, each bent upon replenishing family needs at dollar day savings. Then, by automobile and bus, In-terurban In-terurban line and train, another K.OOO visitors will trek to Salt Lake City to shop and save, bringing the grand total to 73,000 dollar day buyers. And all those thousands will make purchases averaging 83 each. If you've multiplied correctly, your answer will be $373,000 total additional addi-tional retail business. It's a lot of money, but it has been done before on dollar days of the past, when both savings and the need for careful care-ful buying were leas Important than now. Retail prices have been climbing rapidly during the past few months. Every Indication points to turther and even more rapid advances. In view of this fact Wednesday's Silver Sil-ver Dollar day takes on a greater significance. It will bo a citywide event with nearly every retail business busi-ness cooperating to give the buyer an opportunity for substantial savings sav-ings on- almost every conceivable family need. It has always been the practice of Salt Lake City's progressive merchants mer-chants to plan 8ilver Dollar day offerings months in advance, according ac-cording to W. Praacott Dunn, chairman chair-man of the committee. Special lota of - merchandise purchased during the low price season last fall have been held in reserve for bargain presentation Wednesday. Wholesale prices of this same merchandise have' greatly Increased since these purchases were made, and dollar day will draw the final curtain on such savings. Half rate round trip fares will be in effect on Salt Lake City's street ears from 9:30 a. .m. until 1:30 p. m- with a return limit fixed at 8 o'clock. The committee in charge of 8ihrer Dollar day includes Mr. Dunn. Ray H. Butler, A A. Campbell, George B. Earl. Harry H. Roe and Harold F. Jensen.