| Show t 1 t. t Editorial by the a Hirschman Shoe Y Company on the e Solution of 0 i. i the e High x Shoe Costs r 1 r I l I IThe J Tho The easiest way In the the worM world to savo save money on Isho shoes es right r r now is t. t to buy the tho merchandise tho dealer already has plenty plc ntY ot or V i The rho prices of or these are based on tho old market values b faro roro a the thc recent price advances l If tho dealer were ero to purchase f. f on today's tolas markot market they would cost the thc consumer con from from U 1 i to 15 a more DEMAND D GIU TIr TITAN Hero is the tho evidence briefly stated Tho rho demand Is skater scat 3 a than tho the supply According Accor to tho the last report of ot tho the Federal Trade Federal Trade slon we were anI only producing about 40 per cent o of our normal flora supply of or shoes SInco Since that time well posted manufacturers claim that conditions havo have improved to the extent that we ar are r now producing producing- between 50 and GO 60 per cent of or our normal slip supply SUPply p 1 y But to make male the situation of shoo shortage more acute ts I Ia a are are e tod today called upon to supply the tho world not only with shIn t tIn sh u In their finished state but with whatever whatever surplus we can df r raw and finished materials Quoting Quotin extracts from tho the last report of or Duns Dun's Agency enc has this to say In regard to the present shoo and situation With Wills the of or hide prices continuing with y little Interruption during the 1110 recent acct null and running v I 1 to con considerable considerable- lengths length sonic some people have been led to r expect lower costs cost for footwear in the not distant rot future X Tho 1110 declines in Judo prIe prices ho however luno o thus far not t brought ht corresponding reductions in finished leather and ami ho the proc process ss of at price chunking channg from the tho raw hide through tho the tannery Into inter leather anti and a again n from the he f hoo shoo factory to tp t the retail store must necessarily S bo be bl of considerable duration Y Continuing further the the report says that reaction In hid prices has hus been t especially severe in light weight cows cows because t these descriptions advanced relatively more moro than other kinds kind kinds kinds' clurin during tho the great reat b bull ell market that culminated last summer It is a n well known fact In tho sh e trade trado tra that 93 per cent cento o of all the kid skins shins used in this country over 60 GO per cent of ot all I. I of or the tho calf skins were Imported Insofar as the supply of kidskins kid kidskins skins goes the thc world Is bidding for this kind of or leather and d England Englan 1 has recently put on a 15 per cent duty on en all skis coming from Crom Indic to any other country other than the mother country and anti kid Idd skins being In prime demand aro still sUU bringing n nn and 1 will continuo continue to bring phenomenal prices and foreign oak catt r skins aro arts not In plentiful supply The great trouble la is that tho the American public will no not to toan an any great extent buy shoes ma made mado o of cow v hides bc because U e t they are arc not fine enough h and although modern ingenuity has I brought to bear benr In mellowing and softening and Improving th the of t this kind kIn 1 of or leather yet et nothing has eto e- e to take the place of kid skin or fine lne calf skin In ladies ladles or mens men's finer grades of footwear It therefore stands to reason that In as much mach as the uppers of ot shoes hoes which constitute the bulk of or leather are now being t made the tho main of or foreign kid Ihl skins and calf skins and that native nativo leathers aro are used in the main for tho the soles of ot m mens men's ns n's and women's fine shoes that the principal savings to be effected In is Inthe Inthe the reduced price of or native cow an and 1 steer hides will wilt bo ho f felt lt ina In lo loa a slight reduction in tho the price of sole solo leather and in the tho cheaper l i grades of shoes which can used this class clas of or material for tor the l uppers And Its effect will also be bo felt in course of ot time In the 3 childrens children's shoes which can in the tho main be mado made of ot native J leathers Moreover the tho increased cost of labor which goes grow In the r f making of or shoes represents an aji advance of 30 80 per cent and upward over the thc labor cost of ot 1915 and all materials and supplies that enter into shoe construction havo have shown very marked advances The American shoe shoo is made with mth every eli e li J Inventive economy No article needing as ns many as lIS tO p pairs r of han hands and about machine operations can be sold at a aprice aprice r price in America 40 per cent less In comparison with the wa wage waga J r t tor of or the tho people of other nations Through h genius and business ability ability- the shoe In Industry Is today toda the fourth manufacturing industry in the United States Over are aro invested therein over wn wage c earners are employed and the tho annual product is approximately f. f one billion bUlion dollars with an output per day of ot about It OO pairs Truly such an industry with over 1 1300 1500 OO plants 1 is competitive and therefore giving biving most economical l service to tho the public And Anil finally the big and overwhelming factor back of ot higher l prices Is the tho depreciated American dollar Credit Inflation has 1115 reduced its value aluc to about 50 cents oyo T s 's C P 0 SiTI 0 7 I I I DAL vc k R 3 V But what i Is the public to do What can the merchants do doThe do J Tho The dealer denIer has no control over retail prices He lie buys buss at market rates and sells at a reasonable profit but ho can us usa USaf f 1 buying foresight and md thus saxe Savo money moncy for himself and t tto tle consumer To say l that we wo bou bought ht heno heavy y is to put it mildly and as st tock stocks 3 result of or this buying foresight ht wo we now own tremendous values You can use usa this fj market below of merchandise at awn away of ot merchandise mer met class information to your our advantage b by buying these the goods bOods aro are an all chandise we have o on our shelves because priced pricel on nn the old market basis This merchandise Is standard ud stock stock some some of it not the vcr very sensible con serviceable newest newet in perhaps nevertheless f footwear footwear good enough h and stylish enough for antone any ant j jone one but the thc extreme faddist OUR A SEMI A U JJ SALET SALt SALE and and have a 11 sale and people who knots kno early yearly T Twist Twice ICe we lire walt wait for or Hirschman store tore service of or superiority appreciate the tho Ju Jas tiles these occasions occa lons One of these semi annual sales comes in t I biggest of or our shoe shoo dealers but one dull dun month for most ear a a have havo como come to tot j jl months because beca of or our special sales People and to bel better t ei r i I for these mien and only for that reason l look ok acquaint the public with this better botter and different shoo storo highest oj dO j we wC e continue this custom this year In the tho faco face of at the I marl market et that the world has ever known FOR FOn CONSERVATIVE WO WOMEN O IES IEN AND n GIRLS have a fine ling line For conservative women and school girls wo we O th these e 01 on make Blake The Tho prices ot or good gooel quality shoes of excellent despite shoes arc are low because we wo find them so little tittle In demand noi are their serviceability an and g good o appearance Such shoes sensible intended 1 for the t c style faddist fad but will appeal to the VamP conservative c buyer The Tho assortment Includes black kid t II obo 6 with fabric tops at 1 a pair or kid all shoes at and S iS the tho pair pall In a complete of o sues sizes si cs FOR STYLE FADDIST F. i effects effect along don Il i beautiful novelty Wo We o 0 also offer oner a i lot UL of ot b j ww H. H II 11 O wr Grat It Gardiner Cardiner chert conservative styles in many other othe Dittman rf Dunn Georgo George W W. W and ana OUK equally famous makes males e that we weThe wEThe value of or these shoes is so high nigh t The replacement would woul costs cO from stock as it discontinue them aro arc obliged cd to a us from OO to a n. pair more moro to replace them e They The j selling them out at nt a l uniform price at t 1000 formerly 1200 to 1600 values alues ECONOMY IN I CHILDREN'S CHILDRENS FOOTWEAR find it hard to supply the the children with shoes shOU 1 Do you JOU chit for tor i I soe shoes l t s button but anything sold scarcely Formerly we st style lc hence our bIt big r re siren dren but now lace Shoes ar are all tho the button mode mo j jin in Bust Buster r Brown Drown and other good makes d dIn S good goodr arc are r reallY an r in patent or black gunmetal leathers They sell It If you 11 1 to hard shoes but they're button and anel therefore ice footwear want to save savo a lot of or mone money on all this class of ot old oM value values P not at J Jwill straight 13 15 cent reduction on will make maJ a per are aro wholesale whole alo prices on these t thu tho l present costs Today's TO many instances higher than our retail prices re Q ate insist lace laco shoes for the children I For those who on ot and ana r making a n. 10 per cent reduction on fluster Duster Brown reduction shoes No Xo jj good g makes of ot childrens children's black calf cal lace laco on other lines Jines of childrens children's shoes except as ns noted FOR Tolt MEN r rYe m r We Ye can save ova money for men also I If It is the extremes fOOd So od want these th shoes ill v not appeal But ut If It a so style stylo men tal j mens men's s conservative shoe will satisfy saUs wo we havo o alot a a. lot of at men le less black shoes with Neolin colin soles These aro are worth not I is air today's s market marlet Our price rice for this sale sae ale 50 8 S a P pair on black blaC al also in S 11 We Vc ra also havo n n. lot of or conservative o shoes tan side ide leathers for tor only and up g ur ur- of or I hating also of ot the tho economy remind OU We wish to you rn mom old oM shoes sl oes repaired the Hirschman Way Proper repairing doubling the life of ot tho the shoo We employ skillful nuY or of mo motet c I lour l our repair department and wo use only the best beat and anti give Ivo careful attention to every job about prices but rather be P Dont Don't complain shoe shea h i and solve your our shoe problems as suggested tod here here the tho V Way l r g economy econom t bY m by-m- y Submitted In the interests of ot truo true sod cry I 1 I MANS MAN'S MANS O n different and b better Shoe Shoo where Store Store where good goodright f right ris-ht prices and dependable merchandise prevail |