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Show KPCW fund-raiser tops goal The summer fund-raiser for radio station KPCW raised nearly $7,000 more than their goal for the drive. KPCW development director Susan Finegan said that according to the present tally the five-day event raised $19,675. Finegan said the station had to meet a goal of $13,000 just to keep operating and pay expenses for salaries, phone and electricity bills. The drive followed a familiar pattern. Most of the calls offering to pledge money came at the end of the week, on Thursday and Friday. "Starting at 3:25 on Friday, we got a flood of calls. It was really exciting." The fund-raiser made an unusual offer listeners could dedicate songs to someone else in town, in return for a donation. The dedications included "Wichita Lineman," sent to County Commissioner, (and UP & L I executive) Cliff Blonquist, and "Town Without Pity," sent to Randy Fields in remembrance of his clashes with the Park City Council. But Finegan said the station did not get as many political dedications as they expected. "This must be an exceptionally sentimental town. The overwhelming majority were romantic." The most conscientious listeners, she said, were Bill and Kris McComb, who dedicated songs back and forth to each other all week. Businesses also offered premiums to the listeners often more than one of an item. The most dramatic sellout, sell-out, Finegan said, came when the meals offered by Zach's Grill were quickly snapped up. Auction items also were up for bid, raising about $3,000 for the station. Listeners could bid throughout the week. And the fund-raiser concluded with live bidding Friday night on the items at KPCW's offices, conducted by Dave Novelie. . T ' A- ' ' The highest bids, Finegan said, went for the trip to Washington D.C. and a fishing expedition hosted by Jan Peterson. With the money collected above its goals, Finegan said, the station will improve its record collection and carry out other projects not yet decided. The station probably will make one change in next year's fundraiser. fund-raiser. The station's birthday party, usually held around the Fourth of July, will probably be held instead ' during Pledge Week. People thought carefully about donating to KPCW, she said, as evidenced by the slow start in donations. But the results showed "they really wanted to support us. They want to see us continue to improve," said Finegan. - - ""1 |