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Show THE READER'S DATE BOOK Some Promotion Ideas Could Be Fun for the Patient Housewife The National Association of Retail Grocers has come up with a promotion that should be a lot of fun for the housewife, especially if hubby is the kind of fellow who belittles his wife's kitchen activities. ac-tivities. Even if he is one of those men who does not stand in awe of the frying pan, it still should be good fun. With the idea of transforming the kitchen-helpless man of the house into an efficient emergency cook, the National Association of Retail Grocers has designated Sunday, January 27, as "National Wnhnnrl in thp TCitr-Vipn Tlav." ends, but is not the end itself. These ends are found in the purchase ol a home paid for out of subsequent earnings, the buying of life insurance insur-ance to provide an estate at once in case we die, giving our children the higher education which should increase their earning capacity and going into business for ourselves with capitol we have accumulated. These are example of thrift, and all these applications of the word have contributed to the growth and prosperity pros-perity of our nation. "The fate of the nation depends de-pends upon whether we live within with-in our means or beyond our means, individually or collectively," collec-tively," Townsend concluded. National Thrift Week will be publicized pub-licized in home town papers and national magazines. It is a good time to begin the lesson of thrift in the home. On this last Sunday in January, NARGUS is suggesting that the husband hus-band take over the cooking duties in order to gain experience and confidence in the 7 culinary depart- A ment. NARGUS plans to make this tfjtmfJ.. an annual event, witlj the objective FEATURE that local mer-" mer-" chants tie in with the promotion. "We shouldn't assume that the housewife can be in the kitchen for three sure meals a day, 52 weeks a year," said Mrs. R. M. Kiefer, secretary-manager of NARGUS. "The man who can sling a handy skillet is never at a disadvantage when his wife imakes a trip home to mother, takes to her bed with an attack of migraine or has a night out with her bridge club." New Jersey Group Seeks Old Glasses In 1933, when the late Mrs. Arthur E. Terry was worsting in a Red Cross food station in New York City, she noticed that many people could not sign their names because they could not see. They could not see because they needed eyeglasses, and could not afford to buy them. She discovered that there was no service serv-ice which would supply eyeglasses to these people, and thus set up her own project to take care of this need. - A pamphlet entitled "What Every Man Should Know About Cooking," published by NARGUS, Is being distributed dis-tributed free of charge by the association's asso-ciation's headquarters office at 360 N. Michigan Avenue, Chicago 1, Illinois. Mrs. Kiefer proposes that the iousewife take time out to help her husband learn some simple, tasty dishes. Among the things she suggests sug-gests he learn about cooking are how to bro:' a chop, fix a juicy, well-hrowned well-hrowned hamburger, or add a little flourish to canned stew. On "National Husband Ir. the Kitchen Day," NARGUS suggests sug-gests that the husband be given After first begging from her friends for their discarded eyeglasses, eyeglass-es, and then appealing through newspaper news-paper articles, magazines, and the radio, the packages began coming into Short Hills to the "Eyeglass Lady" from every state in the union, and from several foreign countries as well. Her idea was to turn discards into something useful. In the years since 1933, her idea has developed into a smoothly running system. It is this: eyeglasses from those who no longer need them are put to proper use, and thus supply new glasses and artificial eyes for thousands of people each year. Up to 1951, more than 62,000 people peo-ple had been helped. I r SI ps ly full charge of the kitchen, even to the cleaning up job. Boy, how he is going to like that! However, it is emphasized, that when his wife is in regular control of the situation, the husband should keep out of the kitchen. "No woman -wants a 'straw boss' standing around while she's preparing meals," Mrs. Kiefer said. The method of operation is simple. sim-ple. The packages are opened, and the contents carefuDy sorted, by experienced volunteer helpers. The usable plastic frames, and the industrial in-dustrial glasses, are redistributed through reliable charitable clinics; the old age or magnifying glasses are sent to the Frontier Nursing service in Kentucky, and wherever needed; sun glasses go to the American Ameri-can Foundation for the Blind, and agricultural workers. Last, but not least, the metal frames and old gold and silver scrap are sent to a large refinery to be melted and redeemed for cash. Distribution of new glasses and artificial eyes is as uncomplicated by red tape as possible. A needy person may apply to a hospital clinic, clin-ic, or to a certified welfare organization organ-ization which has been allowed a quota by New Eyes for the Needy, Inc. He receives an eye examination, examina-tion, and is then referred to a designated desig-nated optician for glasses which are paid for by this organization. Since Mrs. Terry's death In 1947, the Short Hills Junior Service Serv-ice League has incorporated New Eyes for the Needy as a non-profit charitable organization, organiza-tion, and has made itself responsible re-sponsible for carrying on Mrs. Terry's work. The need for optical scrap is greater now than ever, as the demands de-mands upon New Eyes for the Needy is ever increasing. Please help by sending your old eyeglasses and gold and silver scrap to New Eyes for the Needy, Inc., Short Hills, 'New Jersey. National Thrift Week Set for January 77-23 The National Thrift Committee, the sponsor of National Thrift Week January 17-23), has been working for 35 years in the field of thrift ducation. Their program has reached thousands of individuals with specific help in budgeting, specific spe-cific materials for school and youth organizations, industries and other civic groups. But the committee's main objective objec-tive is to teach thrift to the nation as a whole, to get the nation living within its means. This can be accomplished ac-complished only with thrift in the home and local community. "Thrift in the minds of most people means merely saving money," W. W. Townsend, national na-tional economist, said recently. "However, the word carries an Infinitely broader connotation. "Thrift is living within our means, consuming less than we produce, building character by self-discipline, making provision for our own declining de-clining years and the continuing comfort of those we leave behind when we pass on. "Money is a means to all these |