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Show 'Marketing Is Key To U. S. Prosperity Future national prosperity hinges hin-ges on the ability of those in charge of marketing of goods sales managers, advertising men, wholesalers, retailers and their employees to find markets, stimulate stim-ulate the demand and distribute the products of industry, Dr. Paul H. Nystrom, professor of marketing, market-ing, Columbia University, declared declar-ed in Boston at the Conference on Distribution Achievement. With the need for a postwar national income around ?140,000,-000,000, ?140,000,-000,000, Dr. Nystrom said it would be necessary for industry to produce pro-duce and sell more civilian goods than ever before in history. |