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Show Southeast Furniture Co. Installs Neiv Bravery Department The answer to a decorator's prayer is close at hand, and the items in this particular department depart-ment are the stuff that dreams are made of! In this day of increased interest inter-est in home decoration a department de-partment such as the one South-East South-East Furniture Co. has recently opened is a welcome to home-makers. home-makers. Every effort has been put forth by the Sorensen family fam-ily and the architects, McFar-land McFar-land and Snedeker, to make the new drapery shop absolutely functional, easy to use but to give the merchandise as dramatic dramat-ic a display as possible. The very latest trend in store decoration decor-ation has been developed. A feeling of wide-open spaciousness spacious-ness through the use of wall used as background for the fake windows which give the customer cus-tomer the realistic feeling they need when searching for window win-dow furnishings. The department depart-ment includes window types of approximately 99 per cent of the windows in existence so that any window problem can be pointed out with decorative suggestions for the customer. There are bay windows, the large picture-window, ordinary kitchen windows, cottage windows, win-dows, curved archway windows, the corner window. Morgan Sorensen, directly in charge of the new service at Southeast Furniture Co., states that at regular re-gular intervals each of these windows will be curtained in a new way to show what can be UUJlfcJ LU bUlL ail LciaLeS ailU et books. And speaking of window decorating de-corating .... something extra special for the woman who wants to be different in her curtaining, the department features feat-ures window panels of brand new styling as well as the old favorites. Y7ou can now buy curtains cur-tains to suit your individual and unique tastes rather than going Continued on Page 8 cut-outs, modernistic open-work, fake windows and blending colors col-ors have been affected. At the same time there is a division of inner departments through the unique arangement of wall panels pan-els and arches. Particularly noteworthy is the use of photography in the decorative de-corative scheme and with a purpose, too. Hal Rumel, local photographic ace,, has taken shots of local scenes that one might see from the windows of their own home. These have j been blown up life size and are merous with many styles for each period or type of decoration decora-tion you may be using in ydur home. You can choose the fabric you want not just take what you get. There are Chinese modern mod-ern designs, Early American calico prints, formal florals, dashing stripes, and the gaudiest gaud-iest of ultra modern interpretations. interpreta-tions. One delightful thing about this new department is the fact that you can have everything from .head boards to lamp shades custom made to match your drapes, bed spreads, valances val-ances and dressing tables. Ana it you are just window shopping you'll get pleasure and ideas from visiting the drapery drap-ery center because there are individual in-dividual bed room scenes presented pre-sented completely and unusually unusual-ly decorated to show off fabrics and the use of them in the most dramatic way. j A very special section fs for bathroom furnishings . . . show-curtains show-curtains and window tie-backs with harmonizing chenille bath sets. Another service that the department offers is that you can order your Venetian blinds through them. Saves yon time, trouble and expense. According to Horace A. Sor-ensen, Sor-ensen, you are all very welcome to come and visit this outstanding outstand-ing department. You'll be interested inter-ested and well-paid for your time because it is so new, so unlike anything you've seen in the west before. DRAPERIES . . . (Continued From Page 3) to all the trouble to make them. And you'll be surprised to find that there are curtains that you never dreamed of. Really something some-thing special! For those of you in the market mar-ket for new exciting decorative touches in the way of fabric you'll never be entirely satisfied satis-fied until you've seen the displays dis-plays in this outstanding department. depart-ment. These fabrics are all new! Advanced fall lines!! None of this war-time all6tment business you've had to be satisfied with heretofore. There are chintzes, damasks, twills, a wonderful new fabric cotton suede, tree-barks tree-barks etc. The patterns are nu- |