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Show p. e. nusson & sons Plumbing and Heating SUPPLIES APPLIANCES SHEET METAL WORK PHONE 115-W or 185-R The EXTRA YEARS enhance c$0LD e reat Bourbon Taste of gfiSK OLD straight) OURB ON mim 8E PROOF OLD HICKORY DISTILLING CORPORATION, PHILADELPHIA. PENNSYLVANIA i ii wii) The Greatest Factor In Raising the American Standard of Living i The March of Power Lines across our country v I been Ihe March of Progress. Today there are tery communities without access to the benefits of tltci power. In manufacturing plants, business houses, uJ" and homes, on the farm, electricity makes liylng bttt!' for all. ' ! It is in the homes that electricity has been responsibl I for the greatest progress. For example, consider the old i coal oil lamp, and today's electric light with its flood f bright, cheerful illumination. 01 Think what refrigeration is today with a handsom electric refrigerator to keep foods healthfully fresh and prevent waste of food anof food money. , Think of washing machines,' ironers, and all ihe other i labor savers that electricity runs today. Best of all, it is pleasant to realize that all of these aids are within reach of your budget. j Uintah Power & Light Co. , SELF-SUPPORTING O LOCALLY OWNED TAX PAYING ENTERPRISE lO)3ELTj 1 c a This advertisement is the third in a pecial series which began OTer a year ago, and which is designed to give you, ' , K as a prospective buyer, detailed and K helpful information. We'd be happy to ' have your comments about this type of advertising. iXv&&2z P( f the widest choice in tbs low-price fieli Some Chevrolet advantages worth considering when you're ready to choose a car ... I Next tO a new hOUSe, a Car iS probably your mOSt sstantial savings on over-all upkeep, Chevrolet is the , TT e , , , , as weU as on gasoline. Lowest-Priced Line important purchase. Here are some facts to help PiU rf : New Getaway in the Certainly, price is one of the most yOU make Up your mind abOUt Which make tO buy. New Powenrlide important factors of all. Were g an to be able to tell you that Chevrolet is The new Powerglide automatically the lowest-priced line in its field. Don't you agree that it's well worth- body manufacturer with a world-wide drops into "Low" range for starting Now, you might well ask, "How while to weigh all the factors carefully reputation for styling, craftsmanship and for Passing in city traffic. Then, can Chevrolet offer me more and still before you buy any new car? Let's and quality. 83 yu glide along, it slips smoothly cost less?" There is a simple, logical consider the major reasons why people d almost imperceptibly into cruis- answer to that, choose one make over another and see The Many Benefits of mg ranse. The results are much faster Remember that Chevrolet builds how the 1953 Chevrolet stands in Hieh-ConiDression Power and more positive acceleration, and more cars than any other manufac- Pi those respects. ilign compression rower much lower fuel consumption. . turer. Chevrolet, along with General c When you drive a new Chevrolet (and T Motors, has greater facilities for Styling You Can ' we hope you'll do that soon), you'll Ihe irst Power Steering research, for engineering and produc- Stay Proud Of notice these things: faster acceleration in a Low-Priced Car tion. So,' isn't it reasonable that these from a standing start; greater passing TV, voa,a pv, u i ereater facilities bring manufacturing Styling, of course, is a matter of per- ability in traffic and on the highway! 7fiZ T Jh& SdTaata i and economies which sonal taste. Because we think Chev- the new ease with which you climb i ffer the extra ease ralwr.i.Ma on to you in terms - rolet is the best-looking car in its 8teeP hills. 7 commence of Power Steering, aSH lowerprice? field, doesn't necessarily mean you'll These are just some of the benefits flon exa cost With it, you of higher quahty at lo think so, too. But we can tell you that of Chevrolet's new high-compression P"1 the the strength ft, the majority of our showroom visitors power. i gearshift models, there is Z ?" IT Y,U an f3W m A" Endorsement GlVeD J" prefer Chevrolet styling and compare advanced 108-h.p. "Thrift-King" en i r I parkulg Places without No Other Car . its appearance most favorably with gine with a 7.1 to 1 compression ratio : stram-You get an addi- . mw wple are bup J, cars costing a great deal more. Teamed with the new Powerglide ,nal cuon at. oad shocks Agami Uus more people And you might consider this: Chev- automatic transmission is an entirely d DnVmg 13 easier' safer" J? TwiS be true rolet styling is the newest in its field. new 115-h.p. "Blue-Flame" engine A cmftftH, A .Obviously that J wuMnj It's the kind of styling that stays new, with 7.5 to 1 compression ratio. 1 1 ii ?mo h nd a unless people I ked Chevro too. For it is based, not on fads or the most powerful engine in Chev! Safer Ride Chelet oSZte extremes but on the fundamentals of rolet's field. Chevrolet is the WesMow-priced gf whTnS S T, good, modern design. A Great Gain in Model for model, a Chevrolet will i'new, wouldn't you agree , The One Auto.obile Body ; IfoZlZnZy 20 SSS Almost Everybody Knows KhevVee "fS toe' 80 that S J . It's not really surprising that so many ance, Chevrolet's advanced engS roadTetter and r V Tw wu over yourself and try it out on j people prefer Chevrolet's appearance. give you far greater gasoline mileage. isn't it losnV-,1 1 Tou i TT ' road- For Chevrolet is the only ow-pneed In fact this year maxks the mo'st extaieigft0; .Coon of US-, & car with Body by Fisher. And Fisher, important gam in economy in Chev- strenrth of hnHv.JT T d Powerglide automatic rs as you know, is the only automobile rolet history. And that includes sub- resultin I , vJlt -i o WOuld Ptional on "Two-Ten" and Bel A j, , i ui a Detter ride.' at extra cost. '1 I MORE PEOPLE BUY CHEVROLETS THAN ANY OTHER CAR, iMifiLAY mm COMPANY I PHONE 223 ROOSEVELT. UTAH |