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Show GRADUATES MUST BE SALESMEN People today listen with their eyes. A good salesman has something to show. One salesman will go into a place of business and merely talk vaguely about his product. Another An-other will lay down an attractive package and proceed to show the interesting and worthwhile features of its contents. con-tents. Which has the better chance of making a sale? A graduate seeking work is first of all, a salesman. He must sell himself and his abilities. First impressions last. Hance, he should see that the package is attractive. Hfc must be sure that he is neatly groomed. Then he should have something definite to show. That is he should not say in substance, "I can do anything." He should be able to state clearly his chief interests and his specific qualifications, especially emphasizing those which may gear in with the machinery of the organizatioi with which he wishes to make connections. With this in mind, he should make a list of employers with whom he would be willing to work whole-heartedly, placing the most desirable ones first. By this is not meant those offering most immediate rewards. A job hunter should not cheat himself out of a worthwhile experience or something of great future worth to gain an immediate temporary tem-porary advantage. When once on the job, a graduate should remember that his selling is just beginning. During the first few months or years, he is selling himself for the future, there or elsewhere. While he got in with certain qualifications, he will realize that these were "getting-in" ones. He will also be so strict in self-discipline as to being on time and doing all he can to please that there won't be anything left for the most exacting boss to be strict about. He will realize that his employer is not running a charitable char-itable institution. He is an investor. If the life of an employer em-ployer is to be interesting enough for him to continue at it he must make money from handling employees and the problems of business. Hence, the graduate will see to it that he earns all the boss pays him and something for the boss else his employer's employ-er's job is an unpaid one and he will quit this particular employee, at least. To this end, and for a greater purpose in the future, -the employed graduate will invest time and money, if need be, in improving his knowledge and technique tech-nique on the job. He, himself, is for several years his own best investment. n ' |
