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Show ii CORDS PROMORITE United States Tire Company Com-pany Tells of Results Shown by Research. Big business houses are giving clow attention to the real value of tho automobile auto-mobile tires they buy for their trucks, and are relying more on the statistics developed by actual use than oil Hit-, chance preference of some one in their employ who does tho buying. Some time ago a large dry goods house in the middle west, whose huge number of delivery wagons made it imperative that tire costs bo kept at the lowest possible minimum, scut a. questionnaire to a score of large department de-partment stores in various cities of the countr3r asking pointed questious about the kind of tires used by the other houses, the methods of figuring tire costs and the results obtained. Up to the time tbe questionnaire was sent out, salesmen of the big 'obhv cords of the United States Tire company com-pany had failed to make any impression impres-sion on this firm. But wheu the answers an-swers to the questionnaire were in tlie buyer opened iK'goliatioiis witli an agency handling Nobby cords and gave instructions that as fast as new tires were needed JSobby cords should be installed. This, buyer stated that carefully kept cost records in a majority of the big stows with which he communicated showed such a preponderance 0f proof in favor of the superiority of the Nobby cords that lie, as an intelligent busineus man, had no course left opeu but lo use them as equipment on his delivery trucks. Whru a car that is rolling along at a speed of twenty-five miles an hour strikes a stone or bad bump Ihe fire receives a blow at the point of impact of nine or ten tons in force. Mnnv drivers who would regard it as an insane in-sane proposition tn strike oiv of their inflated tircs a blow with a teuton hammer ruV niTrilv along dav after day in their cars, taking no pains whatever what-ever to avoid t It.- humps. Kvrn the best tirs give way in tim under such treatment, say the T'niied States Tire company. A slight turn nf the steering steer-ing wtipel hen thse obst ru.-tinns arc met means the saing of tire expen.-o. |