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Show Ij SlioppgrsLookForwardto Saturday at KeitLrO 6 rien s j II Tliey All Turn Out For It As a Day of Saving : I Hi Note where the crowds are headed; listen to their comments their footsteps lead and the trend of their talk is favorable to Keith- IB 'M Ujjf! O'Brien's. The bargains Saturday will be especially attractive, because the time for changing departments to upper floors is so s -M B -near at hand. New merchandise is beginning to arrive.. It is astonishing what savings are to be had right now. j M THE WORD "BARGAIN "-AND ITS MEANING AT KEITH-O'BRIEN COMPANY'S H Bp A phase of modern merchandising is the sands and thousands of dollars saved to Keith- means enlargement occupancy of the entire eP ';f mm offering of certain goods at a price less than . O'Brien shoppers. building means reduction of certain stocks ! HI their value. . Where character is high, where no decep- ( preparatory to removal of departments and gjufl H It is a feature of enterprise calculated to tionlurks there the buying public assemble. .. this means selling certain lines at prices less H j Bpl S.imulate retail buying to draw to a store ." The daily crowds attest to the confidence than their intrinsic value which returns us jp 1 H WL numbers of shoppers m the expectation that ' . V vouchsafed the store by the public. , to our original subject, -bargains' LM Bf they will buy not only the articles sold at a K And confidence begets increased business Just think it over and the savings will be jM f H reduction, but goods at regular prices as well. 'increased sales mean growth growth yours. , ' . fjf) I mm These special offerings are known in shop- ' Ml ;fl B ping parlance as "bargains." J3oys and Girls Sclidol 'Wear. ' I jfl Hi But the word "bargain" has been and is K)lT The proposed removal of the department to an upper floor Mt f H woefllllv abused. ' ,ylP means emphatic p vice-reductions in boys' clothing and girls' axpare'J. g f l The average reader eyes it askance when r Pfi - Children's Wtar has never been so'd at such astonishing, way-' ffl f l it appears in an advertisement WM''k down prices. Cost ndt considered certain lines must be closed out. WW I fH Pgr 11 ' j Kft f "4v" opportunity for school apparel the store has ever offered,. Kir At Keith-O'B rien s the word "bargain " gnvfiy Come in and see the lines and, you will appreciate these bargains. 5L. f 11 fm Stands for itS fullest meaning, It has gTOWn ill ' Girls' Tarns, Bounds. Military Caps and - GIRLS' SNAPPY COATS-Ages 0 to 16 1 Llfl B3w di'nity. It Carries Weight. It has imbedded ,JS 'jifeiL TJat, Bearskin. Carriculeand Astra clian; rcg- years. Saturday the last chance to secure Kflgft bir v ,1 t . i i , i i " &4ffs. ' 'WV l- A' V'V'5 ulur values' $2.25, $2.95, $3.25 and $0.75 lo the unusual values, as follows: .- Hfiffilfl 4 B Itself Upon the economical, thoughtful mind. ; " close out Saturday al-9Sc. ! Regular values, $3.50 to $0.00, for ,$2.95 M H Ir It has touched the very heart strings for it "CM children's tams-bcsi pan velvets, Heguiar values $6.00 to $000, for $3.95 jg 8 JH W3b , , ,11 A11 1 VT a , -'. a .i.xi.inMnii,i,. ,.,,1 ,.i0h lxegular values. $9.00 to $13.50, for $4.9,0 T iXH R touches the pocketbook. And the pocket UfW Mm tftS?" ' Ws- spubndid suits- s to H book in the -average home is a sacred pos- . boys' school suit-bu.u. B,wn 1 HdS4 "KS V- Si M H) Session " -incl Sailor Blouse effcets-large variety, de- 95 . 3jf f jH MW TT7i i i i 1 1 i i 7 S4:l'-M sirablc weights and colors, iii velvet, serge BOYS,' STRAIGHT CUT PANTS Re- WM f (IS ME VVhen the Shrewd CUStomer decides that the OVCieTS . LJ2W' and worsted fabric. '2 price. , liable brands yon know. "Never-rip" and W Hfl purchase is a" bargain then Springs COnfi.- . BOYS' BBBFBRS-Never a better time "Hold on Towscr" Pants wtli taped seams, W hifl 1 & i rT ''jf & 8i . to buy. one and everybody has a chance .to patent buttons, excelsior waist bands with jOfiri dence then IS CUStomer and Store Cemented. : Ct I''-VS ' ' get, a'good oue at just one-half prize, 'the elastic webbing, etc.; the ; very best school mIB WtM l 11 r'0 ' 1 1 " 1 1 1 ' . Y-'e j;' rest of the month. Ages 2V1 to 16 years. pants. Regular 75c and $1.00 values. For I il J5 Keitn-U JDrieil has never abUSed the Word . CJlVeU Regular values $4.50 to $10.00 yz price. a few days loiigejTc. Cach or 3 -for $1.00. Mm I H never made an intentional misstatement ' fl ' p j H jSf as to reductions. CCLTeful $M ti j q 1 r q- , 1 ft 11 4llM r- 1 r' ee vjandy Dpecials tor Daturday . . m?i f H 1 Every salespersonknows this statement to , te'l - : WW ll jj I f t (Jbw(51u' p" The success of the sale last week prompts the store to offer these features: 111 jlWjA ' vi' Duchess Dainties regular, 40 cents a pound special 20c. Cocoa nut patties three fia- Mm 1 lll JmMj Today CUStOmerS never- doubt OU1 Special tlQll. rA-ff Z fir vors rose, vanilla, and chocolate. Regular 40c Saturday 25c.' y . , mM ff offerings for the past is strewn with thou- Pecan nut loaf regular 75c special 40c. III 1H W Q V T 7 C rl ANY PAIR WOMEN'S AtL ' Mens Hose Values up 1 ' Duit JJepartm t Dpecials shoes m stock - - $i.oo at 23ca v- M wl l fh ll 1 ' jl Sample line of short jackets, either LATENT OALlCOLT OR KID, in buttons, bluchers or regular' forks at $2.25. Copper ware and nickel-' trM ''- llli wiMtiif fllllS fitted' or loose styles shown in the laee; in doth or kid lops. AI any styles and all kinds of heels. Worth plated ware, lea kettles, coffee and tea- fJfcN5 jil SI mM ZmiT 0m aml carload of galvanized warc just re- ' US JlB 3 l new models of Spring Bargains, hideed. that ymi cannot afford to lnss.1 We must make Galvanized dishpaus, 21-qt. 54o J' 1 STOV ' 1,00n ro1' ew goods; hence'these prices to you. Shoes worth from $3.50 0! ' " V60 J Mj trimmiugs Comes iiblue, brown, .95 for Boys '.$4.00 high cut Boots, in bhiek and tuns; regular $4.00. utilities. j) P& asapsssr d black. A leader at $10.75. New Spring Oxfords are arriving daily tan and black. S I IJj A new arrival of Early Spring Hats, showing a splendid variety of tailored street hats, at prices r" H I ''1 3jp "m 'O0 t0 $l4-- so PrettY sailors and walking hats, -Nice assortment of elaborately yiM P S 'H tl"inimed hats for early spring wear. (f Come in and enjoy the Saturday evening concert jMMjf - |