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Show AUTO BUSINESS DUE TOJMPROVE Expert States That Auto In-dustry In-dustry Will Have Banner Year Business In general is bound to Improve Im-prove before long and tho automotive Industry Is certain to be one of the first to improve. Thut was the central cen-tral idea driven home by Forrest J Aivin, general manager of tho United States Motor Truck company of Cincinnati, Cin-cinnati, in an address before the St. LiOUll Automobile Manufacturers' and Dealers' association recently. The theme was not new. but Alvln cited grounds for his optimism. Ho prophesied that a great deal of construction con-struction work would cone with tho falling of building material prices to their proper levels and labor's recession reces-sion from "Its unjust, arbitrary' demands." de-mands." Alvln also pointed out thot money Is certain to be easier, a condition condi-tion from which the automotive Industry Indus-try would bo one of the first beneficiaries. benefi-ciaries. "There will be more automobiles and motor trucks sold In the future than ever before, but they must bo sold the right way," declared Alvln. "Your customers must bo properly kept In touch with nfter they arc sold, so that they will bo given the proper supervision and right cooperation "Statistics prove that on tin average every automobile or motor truck has a life of five years, and has to bo replaced re-placed every five years This means the production of five years ngo will hfl e to be replenished this year, and so on irnni year to year. "Theory and dreams will come true only when hard, practical work and Common sense are added. It is up to you to stop using the hammer to 'knock and tear down, but to use it for the purpose for which it was made as a tool to build up and muko things secure. "Every man, firm and company that have built their business on a solid foundation will enjoy a long prosperity ahead. It Is only those who expected to get rich iiulck that will he affected, and they deserve to be hurt, because they do moro harm than good." |