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Show “Bs The Salt Lake Tribune BUSINESS Sunday, January 24, 1999 Feeling Thrifty? Buy Store Brands and Save Money @ Continued from E-1 vital =aauality and value to na- “inetthey are all equal in their minds, they paretheonecost- ing less,” Sharoffsai To give an idea of ie success- ful private labels are, Smith’s offers upward of 300 productcateSories in its stores. In 170 of those categories, Smith's brands are manufacturers in the country, said spokeswoman Marsha Gil- toes, but is phasing out that brand Albertson’s started selling its own products in 1959 with peanut butter, mayonnaise, salad dressing and syrup. ‘Albertson’s brand products are madeto beas good if not better than the leading national brand,” spokeswoman Jenny Enochson said. “As a generalrule, rule requiring minimum price breaks, but uses a pricing model, in favor of the Albertson’s name. Smith’s does not follow a hard ford. Macfarlane said. On some prod- ucts, a can of green beans,for example, shoppers mightnotsave as much as they would on a box of dryer sheets. But the aggregate savings on will increase marketshareis hard Manufacturers make products ac- sales will continue to grow. Bi how fast and to what extent aoe DOW JONES NEWS SERVICE, HOUSTON — Compaq Computer Corp. said Thursdayit re- Private Label Manufacturers Association. ments on anything,” said Len Lewis, executive editor of Pro- The quality of private brands gressive Grocer magazine. “Private label coffee can begreat. Pri- pushing out national ones are compared to brands, Macfarianesaid. varies. A Canadian company, Loblaw, sells products under the Presi- vate label marmalade can stink.” Smith’s uses a written document for each product and tests parts of the United States, and the for quality, Macfarlanesaid. Thoseinthe industry and those dent's Choice label in Canada and To Buy Shopping.com recentyears, said Twining of the increased morethan 3 percentin cording to the specifications of eachstore chain. “You can’t make blanketstate- , Compaq Reduces Offer to predict. Nationally, private label sales national percent consumer at least a 10 percent price break.” The Boise grocery chain has for decades sold products under the Janet Lee brand in everything from ice cream to scalloped pota- who watch it say private-vatel Other private labels vary from bargain quality to premium, depeuding on what market nichethe grocery store wants to penetrate. Kurt SalmonAssociates. “Weare always looking for new categories to expand into,” said Smith’s spokeswoman Gilford. Smith’s products is more than 10 we will not offer an Albertson's brand item if we cannotoffer the quality is as good, or better, than national brands, said Agan of But chances of private brands slim. “The key is choice,” Gilford said. “Large manufacturers — Proctor and Gamble and Kellogg — they're not going to go away.” duced its‘offer to buy online retailer Shopping.com by $9 million to $211 million. Compaq, which wants to buy Shopping.com in order to jump- start its electronic-commerce op- erations, said it negotiated the price cut to $18.25 a share from $19 a share after Shopping.com disclosed more information, including the number of its outstanding commonshares. among thetop-three selling prod- ucts, said Jim Macfarlane, director of corporate brands for Smith’s parent Fred MeyerInc. In 36 product categories, Smith's products are the No. 1 Seller. Smith’s manufactures some AT&T Wireless. Available in S,M,L, and XXXXL. Products itself. The company makes ice cream and yogurt, for example, at a plant in Layton. Other products it buys from any of the hundreds of independent ADVE Mei aa FOR Rae The Stateof Uiah, Di ionof Facilities jand Manag persons Interested In Wasiog space to ho Stateta eabnt 1 proposalbv @00pm. Wednesday, February 10, pesca 1999. Spe. ns sind forms for submitting proposals are available upon request atthe Divisiog of Facilities Construction and Management NUMBER; DOC98834 TIRE.QE SPACE: OfficeSpace forthe sProcuuna: Atul Probation and Parole OF AMOUNT SPACE; 30,598 rentable square feet Salt Lake County. LOCATION: BOUNDED 3900South on the South ‘and Nort Northremple on the East on the 1700 West on est OF option 5)toyeurs renewwith Two Hu 100) on: te parkingsala OCCUPANCY; June 1, 1999) Please submit proposals to: PARKING: purer Its our 2-year anniversary coceemenen Whetheryou travel across country or across town, we have pian for you. 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