| OCR Text |
Show jittififjfKiifif KfcF raa b Yow Best bunaay Reading Will iSe f YOUR BEST PLANS FOR MONDAY WILL BE A VISIT TO OUR GREAT f I BASEMENT STORE-WHICH LOOKS LIKE A REAL DEPARTMENT STORE . if If you were one among the thousands who visitsd th (j? n n ffff Hf Fft 0 O If TT O I our Basement Store the day of the new opening a few Satur- VfPfS' AlilUlTC ?T Hj5jlT r IFHPQ II 1! INv I days ago and looked upon the rearrangement with surprise JF?T Iw'lUllllLS (filll llilfflllill li 11 Ili?v3 ksJ' il Jl .VI Dss? v and interest and participated in the bona fide and extraordi- ' ' basement stobe. 35 inch an m- mescaline tie A nary reductions you will grasp the full import of our Big THIS IS THE FIRST HALF-PRICE SUIT SSSi W Basement Store General Sale, which opens Monday. . V SALE EVER HELD IN OUR BASE- ' base.me.xt store. r The Basement Store in itself looks like a big depart- 0 ' ' MENT STORE. : se-mch ail-silk poplins, ail good V$ - l , . ' Is" r ahMjar shades; $1.2 values for 69e. ? f . ment store' whlle the merchandise is cheaper than the goods W ' SoSih? E?5dcw3 ' basement store. 1 IT , throughout the store prop.er. Down there-there is not an ar- f Sslo rlTS SSfSS 24"iucl1 aMk valine, all new V tide, not a yard which is shoddy or inferior in make. Though U h $32.50; choice for half price. shades; 85c values for 49c. urvh f: cheap in price the goods are a 11 right and worth buying. An- Pf'f'W 1 basement store. h other fact which must be considered is. that our Basement lA V A 17 (nfjfj S6$f vks a11 new colors; irjL !) Store merchandise is marked at only a slight margin above V , A xffW I! basement stobe ily eastern costs. THIS IS WITH' THE VIEW OF INFLUENC- " ( M VV "iiD H 26 and 27-inch fane, taffetas, new A ! j ING LARGE CROWDS OF BUYERS TO COME TO THE , i i basement stoke. colors; $1.25 values for 49c. Wp ! NEW LOCATION. Therefore, when reductions from these RVI white wash waists, values to $1.25 for 69c basement store. T ' I exceedingly close, regular prices are made you may feel as- mite wash waists values to $1.50 for 98c 18-inch messaline and taffetas; 60c jjjfe . : J) . . 1 , . ' . J' Sllk walsts cvePe de chme waists and waists of crinkle values for 2oe. WP f sured that such reductions stamp each purchase a bargain m crepe. Our entire line ; values up to $4.50, choice for $2.95. basement stoke. )5 the fullest sense of the word. . ; ' Jqjto 'I 1313 iijiLy .'JLHOiiiiCStlCS g f i SlktE : . ' SALE l Wl If , ' 1 ' 35c yard ratine, all colors, yard. 10c -. ? J Another thing which should bz borne in mind is g y- ttU O J Q Iff ! ! that our sales are truthful. In every instance you have the 22vL& at r&tSeiLd, lUgO VjrFclQC ollltS IOT w I assurance of gettihg either your full money's worth or more yard ' .10c D X T f-T ' MnnPV lw,V - than your money's worth. ' 35c yard curtain scrim, yar,d. .15c UU V o LKJl J-ylLLlC 1VJLU11CV Sn&Qi ? ) .- ' . " . . . 35c yard fancy ticking, yard. . .15c . . basement store. JJ JJP ffM . We hive made extensive preparations tO give yOU 20c yard crinkley seersucker, one lot of boyb - BuiTSi madi bt ose op the lahoest axd ns- $T?f! vr S another tremendous surprise in goods at near cost. yard 9c EST manxtfactubehs of boys- clothing. fj im y ) . . lOf vard ffinffhlTn vflrrl 5c THESE ARE SUITS THAT SOLD AS HIGH AS $15.00. ALL DOUBLE- V'fef I feH :fi HO irT T?rD OXTl? TVTNTTTTT? ' RirT TFVT? JdlU glUfeUcUIl, JrdiU BREASTED MODELS, WITH FULL PEG TOP KNICKER PANTS. GOOD WfTJTf IttjU ; 1JU r wK. W1MH, ivlUNU 1 IL DlLLlLVrj 15c yard, all-linen crash, yard. .8c asortment of fabrics and colors, sizes io to is years r 'f--M ? I THAT THE BASEMENT STORE IS FOR CHEAP TRADE. 45c yard, 9-4 bleeched sheeting, 0XLY' basement store price. ttT A jjl It draws all kinds of trade. . Some of our most particular -cus- yard 30c jl - g ' en f . tomers rely upon it for quite a little of their purchases. 15c pillow cases, 42x36, each. ;5c I K C, U ' W A . loe huck towels, each 8c - bF! Pb! i il 17' MJij ; ' We are pushing the Basement Store because we 35c damask scarfs, each . .15c QQo iQss iICOLll li . I realize the great demand for popular priced goods. And our , 35c embroidered centerpieces, " 1 SVctpm nf witrhino- nualities and selling- at a close margin of eac'h loc BOYS' SUITS, SHIRTS AND BOYS' SUITS-In blues, grays, Wp J v system ot watching qualities ana selling at a ciobe margin oi 35c embroidered BCarfa each 15c PAK1XQ at qo ouprai t c and s,brownS; Noroik a,i d0Ubie.brcaSte.i r X profit iS -building UP thiS department With Surprising qUICk- rAlM3, ALJUUVCliALLS. styles; regular 2.S0 values. Basement " np?: MrnHu ,w In a vp had tn enlarge that nart of the store middies, balkins and noefolks, in basement stoke. store, $i.8o. jmw '. f ness- Already we have naa to enlarge tnat part or me siore ( heavy galatea cloth, values to ; BOYS' SUITS In double-breast- BOYS' SUITS In an excellent : twO OT thrPP time.S $2.00 FOK SOc ecl aU(j Xorfolk models; all sizes: regular assortment of colors and stvlos; all sizes; rec- w ujiix BASEMENT STOKE. $1.95. Basement Store Special, $1.65. ular $2.95. Basemeut Store Price. $2.45. fm Two Extra Specials MJM H I! 'FklT II A I' root wear Jl i::ih- lllllierf Motions f a Mlk0im chips, regular 10c for 5c -if basement store. IuJU 4 'Good Shoes in the mMm ' t basements. rSS0?: :::::::: ::::.:::J: X 1 r i ci One lot of trnnm d and tailored hats, 5; linen thread 3c JfAB - ' ' BaSement otOre Popular bheet MUSIC values to $4.QS to dose out9c. 25c sordonnct cotton 15c JWJ ij , . , , , jftt W 1. The Bose of the Mountain Trail. BASEMENT STOKE. Guarante.-d spool silk 5c W -00 pairs women's pumps and oxfords; values to , v v 2. roW i Chatanooffa. 4nnrrtm,nt ofirin-med ad 'aihrrc1 iaranteed spool cotton 4c jWn ? flAi a pair, i tans, pate.its aud vici kids. Monday and week only. ' ' 3. I'm Goi,;K Back to Mv Little Country .In assortment Ot .rimea a. a ail ,rrC ;-,L. spool cotton filff? I' 7 Basement Store, vfl8e Pair. t A, fH Home. hats, VJ.U S to ..0.00 tOClO.e CU', 5c paper nci-difS J" 1 Barpfoot sandals and play shoes, in tan only; pos- VjJ 4- !!;;'" ARain- , -PJ- -'5(: kit. eurlc-s .' .' '. .' .' .' .' .' .'"i .' .' .'15,; a E J itivelv the best valnes for tlte monev. Sizes 5 to 8, 90c; sizes 8.j - I Loe the Ladus. BASEMENT STOHK. 15c kid euvl.TS 1(1,, JHX L to 11,', 1 05- sizes 11' . to 2 11.15. Basement Store. t. In Love s Garden, Just ou and 1. .. . . . , - 1UW 3;1 , ' - , ., , OTl1 7. i Miss You Most of All. L't No. J Tri vied and tai or d 1 k.ul "VS.. :?c W 2 : 1 table of bovs' oxfords; values to Women's white canvas slioes and . s vCu-re the rost wonderful oiri. tn ? rnio rlt, cv y0c lrPKS sl"'!l,lK -' ? t WbX; rtia5t,Ba. P"mps, sizes 2i to to 8; ;a regular 2.o0 9. Drean, Days. hcU Oalues to .S0 OU. 25c dress shield, I'M,:,, ,?K M Store, $1.15. - value. Basement Store, $l.o. j0. 8ii;hinR. for$2.Q5. 15c dress shields 8- fj f V 1 f Babv Doll shoes, for misses and Boys' Walton shoes, in satin calf, i .r;pw ' basement stork. ,,v . ( v f I .v '" women, in pat'ent leather with kid or lace: sizes 9 to UM, $1.3o. 1 c Knew Paama flats,' olt everywhere hr Ije hahy b,l,s (., ? f ) Hoth; also in velour ealf. Sizes 2 '4 to 0; g.,zes L',0,2' f1?--, . J- r , ?rA , A',c. 1-C SlV-oil Slippf-H-rs- Ill- ' , I J JWlar .$2.30, Basement Store. $1.95. S.zes Jtoj . j.o. W. H;:ipv Little t oantry turl. $$.00 t' SlO.CO. Our basemiu Vl brf.-n 1') I ' " l.i He'd P.sh it Along. 6'orf prices a-e fr -m $2.4.51) $4 95. To,, eard' n -i.l UMm" V C -b w n 16. Cross the Masou-lhxon Line. t -tatcvp ct-,i- W1 ' 1 i l" "'Jl '' II 1 ettlCOatS ff V lV? k S:iBo1tylUeEyes UntnmmeJ shpes-,ooi ass rt-nent 25c pock,, ss' ! ! ! ! ! ! ! ! ! ! ! ! !! iioi; Vtoppsor5f'ul'H . aii These i5c and 25c Tieces c 0UtJJ KT0!tE. j SI;1 r I a- Kemember our kid gloves tor ' 45c Children's Hats for 25c K Mr v,. )f f. 'X TT T women and misses are guaranteed and are fc? , .jc papi-y sali'tv puis i;a, ) House Dresses - - SffK ts :::: i !i; Kr: ::::::::::: :i: : big assortment of house dresses; 20-inch ion silk gio-es, regular n." fr...69e Jrjf IC ,2.50 Children's Hats fev IA 25c pm-ss ki,. ? S0?d "lor,, good styles. Kood sizes. Actual Siloves t. .? !".. lc ' $3.25 Children's Ilclts for. . . .2.05 1 "'.d 15,: snpnori,,- .d.-.sli- 5, V?) j le, up gr 75c- " ' BASEMENT STORK. BASEMENT .,UK. -J.,c v.avn,, n-ns 1V |
