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Show : "First Aid Home Remedy Week" Coming The (Until Samaritan Is pictured as "The first First Aid" in the national remindi-r which lias been sent to drug gists all over America, announcing the Pin anniversary i( "First Aid Home Remedy Week," fixed for March 10-23. 'the lilcu of an advertising-mer ehandising one-a-year drive timed witn spring house cleaning was given tc the drug world by Sterling I'roducts. Incorporated. In 1022. Preparedness for meeting accident or sudden illness is emphasized as a sensible and season able sales plan which serves to alle vlate needless suffering and undoubted ly save life. The National Association of Retail Drug'ists sponsored this ad-sales plan and later addeil Pharmacy Week as an autumn festival for Intensive advertis ing and salesmanship in the drug world. The National Wholesale Druggists Association and the National Association Associa-tion of Drug Clerks have Joined the N. A. R. D. In establishing these festivals fes-tivals of selling as Spring and Autumn fixtures for the welfare of humanity. "Fill That Medicine Chest Now" Is the slogan of "First Aid -Home Remedy Rem-edy Week," and has been from the beginning. It was Dr. William E. Weiss, himself a graduate from the ranks of retail druggists, who first saw the value of "First Aid Home Remedy Week," and wherever live-wire druggists drug-gists have co-operated by showing a window filled witli suggestive first aids for both accident or Illness, and using their home newspaper advertising advertis-ing space, they have added cheerfully to their March business. |