Ogden Standard-Examiner | 1922-07-18 | Page 1 | Use Chewing Gum as Example, Pastor Urges

Use Chewing Gum As Example, Pastor Urges OMAHA Neb., July 18, A Certain double-page advertisement costs a chowlnK-Kum manufacturer $11,000, Rev. George F. Schmidt of Kev York today told the thirteenth International onvcntlon of :ho Walther League, an association or yoirng people's societies of tho Evan-gecial Evan-gecial Lutheran Synodlcal conference In an address recommending chur h eitisiiiK r" regain ihe mer- Investment ho must sell 2,200,0u0 sticks m gum, and 0 million people must chew gum for a day to paj for it," be continued "Certainly advertising must pay Why, thon should wo not do the tamo In a dignified way. and advertise the goods or the product we have to sell, salvation and personal peace, tho bread of heaven, the water of life. -the sweet and blessed balm of GlleadV "It may startle some to thin of .elllng' salvation, but after all that Is what every preacher and personal worker does To sell the product of your church, as much active work is needed as to sell the product of ai,y factory In your community. Too many churches establish their factory fac-tory ' wait for customers,' and make no eifort to distribute their prod-Ui prod-Ui tfl "There are about 40.000,000 men and women above ten years of ago In the land who arc outside the pale of the church. What can we do to n a ch them? People who scoff at advertising tho church and Christianity should remember that four of the greatust m n to whom the founding of ChrM-ttlanlty ChrM-ttlanlty was largely left were reporters or advertisers. They wrote the i lospeUj "