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Show New Refrigeration Is Changing Our Daily Customs TELLURIDE SALES MANAGER LAUDS FRIGIDAIRE Being soundly based upon a f inula- mental need, automatic refrigeration ' is destined to play an ever increasing ' part in moulding the customs and' habits of people and to wield a lasting1 influence upon the health, welfare and convenience of the race, according accord-ing to Telluride Power Company, recently re-cently appointed Frigidaire representative represen-tative in this city. "By affording low and constant temperatures, not only in the kitchen but in many types of business establishments, estab-lishments, the automatic refrigerator directly affects the public well be-' ing to a surprising extent," said Mr ! Cluff. "We regard it as an unusual privilege priv-ilege to represent Frigidaire Corporation Corpora-tion in this territory. This organization organiza-tion is a pioneer in automatic refrig-eyation refrig-eyation and is the outstanding lead er in the industry, with more installations instal-lations to its credit than all other manufacturers combined. "Being a General Motors product, Frigidaire has back of it the combined combin-ed resources of one of the largest industrial organizations in the world. It has the advantage of the famous General Motors research laboratories in addition to its own research department de-partment of 150 refrigeration engineers." en-gineers." There are two types of Frigidaire equipment, one designed for household house-hold use and the other for commercial commerci-al installations. The household line embraces many cabinet models and sizes, designed to suit varied family needs and to meet the requirements of every purse. Frigidaire builds a household model with the compressor in the top and models with the compressor com-pressor in the bottom of the cabinet. The compressor may even be installed install-ed in the basement i the housewive desires. A basement installation is generally gener-ally used in apartment houses, where one compressor provides refrigeration refrigera-tion for several tenants. At the same time Frigidaire makes unit installations installa-tions in apartments where this method is preferred. All household Frigidaires are provided pro-vided with ice making trays, which produce glistening ice cubes in a few hours. Thousands of housewives use these ice making trays to freeze des serts and in the preparation of many other dainties. In the commercial fieldl, the list of Frigidaire products is almost as varied vari-ed as the uses to which they are applied. ap-plied. Frigidaire equipment is used to refrigerate cold storage rooms, display cases, display windows and cooling boxes. Water coolers, milk coolers, ice cream cabinets, soda fountain equipment and beverage dispensers dis-pensers are included in the line. Frigidaire Corporation has the largest lar-gest factory in the world devoted to the manufacture of automatic refrigeration refrig-eration equipment. It covers 53 acres. Mass production methods which have enabled General Motors to win dominance domin-ance in the automotive field are also i used in building Frigidaires, making I possible highest quality at lowest possible cost. j |
