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Show THE PEACH, HEALTH AND HAPPINESS. Mayor Decker of Provo, who was in Ogden yesterday, expressed express-ed confidenco in the future of the fruit industry in Utah He said his information from the east was to the effect that there has been a failure of the peach crop in many states and that, although several " states have large yields, there will be a good demand for Utah and - Colorado peaches. 5 There are hundreds of acres of new peach orchards coming into I bearing in Utah and upward of 2,000 carloads of fruit will bo ship-W ship-W peel out of the state, but this heavy output can be successfully mar-I mar-I keted, according to Mr. Decker, if the fruit growers ccoperate. The Utah peach, the mayor says, has a finer flavor and is a bet- ter shipper than any other, peach in the United States, with th ex- - - . . . , - i Tff"y i " ijins i m . caption of the Colorado fruit which is grown under similar conditions condi-tions of soil nnd climate, and these two qualities will afford the Utah peach grower a profit on his output when other fruit goes begging on the market. J3ut the good qualities must be emphasized by advertising. Mr. Decker has had peaches en route lo market 112 days, and, at the end of that time, the fruit has been taken from the refrigerator refrig-erator cars in perfect condition. On the Chicago auction market, where fruit is sold on its merits, mer-its, Utah peaches have topped the market on days when as high as eighty-seven cars have been disposed of by the auctioneers. By making the Eastern people understand that Utah peaches are superior fruit for preserving purposes, the problem of successfully success-fully disposing of the increasing crop will be solved. This advertising adver-tising should be "catchy" and to the point. Just at present the apple crop of the country, which is over 100,000,000 bushels, is receiving re-ceiving the benefit of a news item which is to the effect that the-apple the-apple clears a woman's complexion, if eaten in large quantities We do not know how true this is, but wc arc certain that, as the itenif finds countless thousands of readers, there will be a decided increase in-crease in the consumption of apples. We do not believe in misleading mis-leading advertisements and would not advise the sending out of a "complexion" boost for peaches, unless it can be demonstrated that peaches, canned or otherwise perserved, do make homely women wo-men more attractive. In all truth, it can be said that preserved peaches can be made to satisfy the child's craving for bread and jam and will prevent many a harsh word when the Avifo, belated at meal time, hurriedly meets the needs of the moment by placing an appetizing gluss of peaches with cream before the impatient husband. I Preserved peaches in the winter will supply the fruit acids which the system craves and, eaten regularly, will aid in preventing prevent-ing biliousness, .an affliction that causes more nervous wrecks and destroys more peace of mind than any other ailment that sedentary employment or unnatural habits of living inflicts. Peaches arc more healthful than prunes and prunes have been , eaten for a century or nioie, principally because they are supposed to be "good for the constitution." "The Utah peach, for health and happiness," should be the slogan of the Utah peach growers. |