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Show From The I Sponsors of "Baby Your Baby" KUTV, the Utah Department ! of Health, Blue CrossBlue Shield 1 - of Utah, the Utah Chapter of the I March of Dimes, and the Utah ' Medical Association Foundation have joined together in a major multi-media community outreach campaign to help inform pregnant women about the importance of prenatal care. The goal of the "Baby Your Baby" campaign is to lower the number of low birthweight infants born and the infant mortality rate within the state of Utah by encouraging all pregnant women to seek early and repeated prenatal care. The project focuses on the need for the mother's family and the community to nurture and assist her in having the best pregnancy possible, to support the coming of life and the quality of that life. Additkmal financial support for "Baby Your Baby" has been provided by: the Utah Broadcasters Association, the Utah Medical Insurance Association, the Utah Obstetrical and Gynecological Society and the Interrnountain Pediatric |