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Show w Saturday, April 15, 2000 Th9 Psi-k Rscord B-9 www w w mm ww www wv p w w w w S S 31 is S 1 41 Park City 2002' is off-limits for Olympic merchandise by Bruc Larois OF THE RECORD STAFF , The Salt Lake Organizing Committee (SLOC) for the 2002 Olympic Winter Games is once again in the business of warning Park City merchants about selling unlicensed Olympic merchandise. The organization claims that 10 of 37 Park City merchants visited by SLOC "secret shoppers' were selling items with "Park City 2002" emblazoned on them. A letter from SLOC to Park City retailers claims that the phrase is trademarked and hasn't been authorized for use anywhere yet. "Ownership of the mark Park City 2002 was recently transferred to the United States Olympic Committee (USOC) and licensed to SLOC," the letter reads in part. "We feel that it is in your best interests to inform you that all merchandise bearing Park City 2002 is unlawful," the letter continues. "USOC and SLOC have not authorized the use of this particular mark on any commercial commer-cial products." "Unauthorized use of these marks dilutes , their effectiveness and profitability; ultimately ulti-mately resulting in a loss of revenue for all associated with the 2002 Olympic Winter Games including retailers of officially licensed merchandise," SLOCs letter reads elsewhere in the text. The organizing committee is seeking voluntary vol-untary compliance from merchants who receive the letter. "Specifically, we request that you immediately immedi-ately examine your existing inventory. We ask that you promptly notify SLOC of any merchandise remaining in inventory with Park Gty 2002 mark. We further request that you refrain from selling any unauthorized unautho-rized merchandise, which may have been purchased by your business without full knowledge of its potential liability," the letter let-ter states. "We wish to assist you in order to avoid incurring liability from the sale of unlawful goods." SLOC has created a Web site w hich committee com-mittee spokesman Frank Zang said is designed to assist in verifying authenticity of a particular licensee of 2002 Olympic merchandise. mer-chandise. The site is located at www.saH-lake2002.commerchandiseIicensees. iff All services are being held at St. Luke's Episcopal Church 4595 N. Silver Springs Drive unless indicated below. ST. LUKE'S EPISCOPAL CHURCH EASTER WEEK SERVICES Wirtti takes reins of Steamboat marketing Andy Wirth has been promoted promot-ed to the position of vice president presi-dent of marketing for the Steamboat Ski & Resort Corporation, it was announced Thursday by Chris Diamond, president of the company. Wirth will replace Rod Hanna, senior vice president of marketing, who is retiring June 25th after 23 years with the company "Andy has great depth of experience at all levels of marketing mar-keting within the Steamboat organization," said Diamond. "We were fortunate to have someone of Andy's caliber on staff to fill the large hole that Rod's retirement creates." Wirth will be responsible for all of the ski area's marketing efforts and functions, including ibe development and marketing of Steamboat's non-stop air program. pro-gram. Steamboat Central Reservations, advertising, international inter-national and domestic sales, group sales, direct marketing, public relations, internet, merchandising, mer-chandising, guest services, special events and strategic business partnerships. "This is a great opportunity for me both professionally and personally," Wirth said. "Steamboat has been led by some of the greatest marketing minds in the ski industry - following in their footsteps is an honor. And to have this opportunity here in Steamboat makes it that much more exciting. My family and 1 truly love this community." . Wirth, who is currently Steamboat's marketing director, is a fourteen-year veteran of the ski industry. Prior to that position, posi-tion, he was the director of western west-ern sales & partnership marketing market-ing for American Skiing Company's western resorts-Steamboat, resorts-Steamboat, The Canyons and Heavenly. Before joining Steamboat's parent company. Wirth worked as the director of sales &. partnership partner-ship marketing for Steamboat for six years. He began his career at the resort in 1986 as a marketing intern working on the non-stop air program in its inaugural year. "The Steamboat brand is one of the strongest brands in the marketplace and the marketing staff here is an extremely talented talent-ed group of people," continued Wirth. "I am confident that this is a team that can build on the successes suc-cesses of the 19992000 season." Wirth's promotion will be effective with Hanna's departure in late June. House approves satellite television service bill Maundy Thursday, April 20th 6 pm - Agape Meal 7 pm -Service Join us at Shepherd of the Mountains Lutheran Church 4051 N.Hwy 224 Good Friday Service, April 21 12 noon "Stations of the Cross'' 1230-3:00pm "Prayer Vigil" 4595 N. Silver Springs Drive Easter Sunday Services, April 23 8 am- at The Chapel 525 Park Avenue 10 am - ser ice at St. Luke's by Jim Abrams ASSOCIATED PRESS WRITER WASHINGTON (AP) The House approved a bill Thursday to make it easier for rural and small town Americans who rely on satellite dishes for their television televi-sion to get local TV signals. The measure, which passed on a 375-37 vote, would offer $1.25 billion in loan guarantees to help satellite and other television providers extend local TV broadcasts broad-casts to areas where it is not now financially viable to do so. "The bill is crucial for Americans in rural and smaller markets who rely on their local television stations for news, politics, poli-tics, weather, sports and emergency emer-gency information," said Rep. fBob Goodlatte. R-Va, a co-sponsor Vuh Rep. Rick Boucher, D-, "The Senate has passed similar legislation and differences between the two sides must now be worked out. A bill enacted into law last fall opened the way for satellite carriers car-riers to provide local network TV broadcasts. While satellite companies have begun offering local stations for viewers in larger, more populated popu-lated markets, they have made clear that it is not economically feasible to provide such service in rural areas. Goodlatte said that Roanoke, a city of 100,000 in his district, will not benefit from last year's law and that more than 30 million TV households will remain beyond the reach of local TV via satellite. The bill "will ensure that rural Americans will not be treated as second-class citizens," said Eva Clayton. D-N.C. ' ' ""-'-- The loan guarantees would be capped at 80 percent, meaning that the federal government would promise to cover 80 percent per-cent of the loans if the borrower defaults. The loan program, to be administered by the Department of Agriculture, would be phased out at the end of 2006. While there was little argument argu-ment that rural America deserves better access to local TV several lawmakers objected to government govern-ment intervention in the private sector. Rep. Steve Large nt. R-Okla., said the federal government would be subsidizing companies so they can better compete. 'That should send a chill throughout Congress and the rest of the United States. Marriage penalty to stay WASHINGTON (AP) Republican legislation that would cut taxes by $248 billion over 10 years for millions of married mar-ried couples was blocked Thursday by Senate Democrats, denying the GOP a prize as Americans scramble to finish their income tax returns. The House, meanwhile, marked the final days of the fed eral tax filing season, the deadline dead-line for most individuals is midnight mid-night Monday, because April 15 is Saturday, by passing a bill to scrap the entire U.S. tax code by the end of 2004 and create a commission to devise a replacement. replace-ment. Senate Republicans were seven votes short of the 60 needed need-ed to cut off debate and proceed to the so-called "marriage penalty penal-ty bill. The 53-45 vote forced GOP leaders to shelve the measure mea-sure for now, but Democrats support sup-port the concept and agreed it would likely be brought up for debate later this year. "It's not dead," said Sen. Max Baucus, D Mont. 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