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Show THE PARK RECORD A-21 WEDNESDAY, OCTOBER 22, 1997 BUSINESS EDITOR Bruce Lewis 649-9014 ext 1 1 3 Business. Chip Shots ww mm i, "' " It - A,, II: -, , by Bruce Lewis OF THE RECORD STAFF Bits and bytes Time to clean out a backlog of little things... - IBM cant seem to get it right consistently. con-sistently. A little over a year ago, IBM trotted out its new line of Aptiva personal per-sonal computers, aimed squarely at the home consumer. Market pressures had been forcing IBM to add the home to its marketplace strategy because so ' many PC makers were eating Big Blue's lunch when it came to selling to business customers. At first, it looked like IBM had finally gotten things right. After years of ponderously slow response to market mar-ket demands, the giant had finally anticipated consumers' needs and desires by bringing out a quality, right-priced right-priced PC for the home market. (Say what you will, but the IBM nameplate has always indicated quality.) The last year has only reaffirmed that IBM's bureaucracy can manage to mangle even the best of products (and intentions). Big Blue entered the home computer comput-er market just as prices for home PC's were in free-fall. A well-equipped home computer was passing through $2,000 at the time, and is hovering around $1,000 currently. Other manufacturers are constantly busy surveying consumers and stripping strip-ping their machines to the bone to hit the $1,000 price point, which is what the greatest part of the market now buys. What was IBM doing? Going in the opposite direction. At the time of the gono-go decision on the Aptiva line, consumers were asking for ever-more in their PC's, starting at about a $2,000 price point. A few of the well-heeled enough to be a mini-market uatthemselves were buying in the $2,500-3,000 range. Consumers' wants have changed since then. They want cheaper. It seems that IBM's snapshot at the time said ever-upward, not ever-cheaper, but IBM must not have checked back on market trends until recently... when Aptivas piled up in warehouses, unsold, and retailers cut their reorders. re-orders. IBM has been such an innovator over the years that it would be nice to see the company finish somewhere other than last. Maybe they are too big and ponderous to try to keep up with the ever-fickle consumer market. -Academia starts to bail out on Apple. Education used to be the stronghold of Apple, but cracks are appearing in the walls of the ivory towers. tow-ers. Yale University sent an open letter to more than 1,300 incoming freshmen last summer, telling them that if they were buying a new computer, they were "...strongly encouraged to select a Windows PC." It said that Yale cannot can-not guarantee support to Macintoshes beyond June, 2000. At Princeton, 65 percent of students now use Windows-based platforms, and the numbers are similar across higher education. Apple long dominated the educa- Please see Chip Shots, A-23 Sara A. Henry Attorney at Law is pleased to announce the opening of her Park City law office. . Licensed in California since 1991, and specializing in estate planning, probate administration, conservatorships, probate and trust litigation, and guardianships, Sara is available immediately for consultations and referrals in these areas of law. Tost Office (Bo7i681466 TariCity, Utah 84068-1466 (435)649-6632 Red Hawk Wildlife Preserve swings into high gear Upscale development is by Bruce Lewis OF THE RECORD STAFF "We were trying to postpone this event 24 hours ago," said Vic Ayers last week. Ayers is a real estate agent representing Red Hawk Wildlife Preserve. "Only half of each road was paved and the weekend snow turned the other half into deep mud. The paving company worked wonders in paving the rest of the roads in just one day." Indeed, as visitors made their way into , Red Hawk, they had to dodge workers, paving machinery and large trucks, all engaged in getting the asphalt laid and smoothed on the roadways. Once visitors arrived at the Red Hawk Information Center, they found a tent fly set up with a country-western band playing, play-ing, a catered meal by Texas Red's Barbecue, bales of hay for seating, and tours of the development's first phase. "The development is approved for 116 lots, ranging in size from 10 to 120 acres, within the 2,600-acre parcel," Ayers said. Lot prices are pegged between $350,000 and $1 million, depending upon the lot size, foliage, views, topography and usability. The Information Center is far from the usual standard found in many developments. develop-ments. While temporary structures are often the norm in other land-sales operations, opera-tions, Red Hawk's center is actually the first permanent structure on the development. develop-ment. "This will become a guest house later Firm's advertising says they'll charge if no reply Company says massive database error was at fault by Bruce Lewis OF THE RECORD STAFF At least one Park City company which uses a toll-free "800" number has been contacted con-tacted by another company in Hurst, Texas, not far from Fort Worth, which promises wider advertising of their free-calling number. num-ber. The Texas company's method of solicitation solicita-tion has a number of people and agencies skeptical about its tactics. ," IJDSI, which operates a call center in Hurst, sent' flyer to Prudential ColernantMhey-gst off, saying they'd charge me if I Real Estate s Nancy Seraphin. She sent the flyer on to The Park Record to check it out. Seraphin's concern stemmed from a bold-face statement on the flyer: "Unless you instruct us otherwise in 14 days, your toll-free number will automatically be given out by live, friendly operators to customers all over the world for only $9.95 per month." The flyer continues: "If, for some reason, you prefer that we not give out your number, simply return the attached postpaid card within 14 days. Otherwise you'll be billed at our discounted rate of $9.95 on your local telephone bill." "I was outraged that a company would behave so," Seraphin said. "I am a busy person per-son and I usually pitch 'junk mail' into the trash. I just happened to open this one and Stock Performance Name 1020 1016 Name 1020 1016 Name 1020 1016 Name 1020 1016 altagld 2.37 2.37 dynatec 5.62 5.50 iomegacp 26.94 24.37 baxter 54.56 54.00 amstores 25.81 25.62 efielec 2.62 2.75 ionlaser 5.31 5.44 simontrk 24.00 24.13 anestacp 24.00 24.87 equityol 3.69 3.62 lardavis 7.37 6.62 skywest 22.50 23.00 ballardm 23.87 24.06 evanssut 33.25 33.00 markerin 5.00 5.50 sosstaff 19.13 18.81 biomune .41 .41 firseccp 30.25 31.12 meritmed 8.12 8.37 sowstair 34.75 34.69 CENTMINE .31 .34 , FMEYER 26.50 26.69 MITYLITE 18.62 18.25 SUMITFAM 4.62 4.62 CROWNENG 1.81 1.81 FRNKCOVEY 24.50 24.25 MONROC 11.25 11.87 TELSCORP .38 .38 COVOLTEC 10.25 10.18 GENVSTL 3.44 3.62 NATRSUN 24.75 24.75 THERATEC 12.00 11.75 CYCL03PS 2.16 2.37 GULLLABS 10.00 10.25 NOVELL 9.06 9.37 THIOKOL 86.12 87.88 DAWTECH 2.09 2.28 INTRLNRE .44 .44 PSTVANS 3.50 3.75 UTDPKMIN 26.75 27.50 DELTAAIR 105.50 105.25 INTLAUTS 2.50 2.50 QUESTAR 40.19 40.06 UTAHMED 9.06 8.75 GGQQ 9267 4 w WIS north of Kimball Junction for one of the owners," Ayers said, indicating indi-cating the log structure with a large country-style porch. "For now, the sales offices are downstairs and the upstairs is furnished fur-nished as a comfortable lodge." Ayers outlined the area's covenants, conditions and restrictions. "When an owner wants to build, they have to submit their plans to both the development's architectural committee, and to the county's planners," he said. "Far from being a rubber stamp, both agencies will check the plans carefully." "The community is planned so that the homes will be unobtrusive from several view corridors, mainly from 1-80 and from the Silver SpringsSilver Creek area," Ayers said. "When a plan is evaluated, the planners will actually float helium-filled balloons up to the height of the proposed rooflines and will go back down into the view corridors to check on the impact." The existing guest houseInformation Center is a likely example. It sits north of the ridgeline which separates the parcel from a view of 1-80 below and to the south, but enjoys views of Park City Mountain Resort, Deer Valley Resort and parts of the Snyderville Basin in the distance. dis-tance. While short stretches of the access road from the Bittner Ranch Road access corridor is visible from the Information Center, a look-back from that road showed that the structure is all but invisible invisi-ble from below. The entire development carries out the theme of being unobtrusive. Roadways and paths follow courses below ridgelines. said, 'Whoa! Let's check it out.'" ' Seraphin described the mailer as being a brightly-colored, tri-fold, cardstock item, without an envelope. The inner fold contains con-tains a Business Reply Mail postage-free card which allows the recipient to respond to UDSI. Seraphin said she tried to contact the company through the only telephone number num-ber listed on the flyer, a toll-free listing. She asked for. a call back about. the issue, which as ofMony had not occurred. ' "4 was livid. I wanted taasK tnem wtiere didn t respond, Seraphin said We placed a call to UDSI attorney Jeff Walker, and checked with a number of consumer-protection organizations while waiting wait-ing for his return call. Calls to a number of consumer protection protec-tion agencies and groups brought a collection collec-tion of interesting information. Since the flyer was sent via the U.S. Postal Service, we started with the Postal Inspection Service office in Salt Lake City. The individual, who declined to be identified, identi-fied, said after reviewing a fax of the flyer, "This is borderline in terms of being legal for transmission through the mail." She added that a person or company "would have to be Please see Firm's, A-22 Utah http:www.mowers-blowers.com 4 wnfl una .Mowers & Blowers Power Equipment Sales and Service South 1300 East. Sandy UT 553-8008 1flra- ..... M J. Each visitor to Red Hawk Wild Life young aspen tree to take home and meal, live country music and tours of and are more like two-lane country roads than a "main street." Black asphalt paving i's less visible than bright-white concrete would be. Also important to the Red Hawk development is the provision of corridors for wildlife to move through the area with a minimum of restriction. "Each lot purchaser will receive $30,000 worth of trees, along with the advice of a botanist and a wildlife specialist special-ist who are on staff with Red Hawk," Ayers said. "We've seen everything up here from moose and fox to bluebirds, hawks and eagles," Ayers said. "I have been visited by a number of wild animals when I've been up here on a slow day." The area's CC&R's prohibit perimeter fencing of lots, although they do allow for horse corrals and fencing immediately around homes. "Each building pad allows for about 50,000 square feet for the home, garage and any outbuildings. That area can be fenced," said Ayers. "In addition, horse corrals and exercise areas can be fenced, but paths must be left to allow wildlife to move through the area." Ayers said that Red Hawk Wildlife Preserve has been attracting buyers from a number of metro locations. "We have two people interested who Job Fair attracts 300-plus applicants to two-day event 45 local employers interview job-seekers by Bruce Lewis OF THE RECORD STAFF More than 310 people seeking jobs met with representatives of 45 companies Friday and Saturday, at the annual Park City Job Fair. Sponsored by the Park City ChamberBureau, the event seeks to bring together employers who have positions to fill with potential employees. "I was amazed at the turnout in the first hours," said Mary Bradley, who organized the event for the ChamberBureau. "More than 150 came through in the first two company stock performance for October 1 6 - 20, 1 997 rjipiB rewnn ' 649 8284 ran 1 - t 4 ..V.'.V v. 1 --st-A V 0 2 BRUCE LEWIS PARK RECORD Preserve's party last week received a plant. The event featured a barbecue the development's first phase. currently own second homes or condos in the Deer Valley area, and who've told us they feel the area's becoming too crowded. crowd-ed. They want some more elbow room," he said. "We have also had some interest from people in New York, Atlanta and Los Angeles, but they are people who are already familiar with the area." "The typical person we are seeing has been coming to the Park City area for a number of years. Many of them subscribe to The Park Record or Lodestar, and a lot of them are looking toward retirement," he said. "There are very few that we have to orient to the area or explain the benefits bene-fits of this location. They've seen it and they are seeking us out." Entrance to the gated community will be from two directions. The current primary pri-mary access is through the east end of Jeremy Ranch, via the road which also serves The Trails at Jeremy. The other access winds up the western slope of Silver Springs, using Bittner Ranch Road to gain entry. "Residents will be able to enter and exit from either direction," Ayers pointed point-ed out. "If they want to go play golf, the Jeremy Ranch Country Club is just down from the western access. If they want to ski, they can go out through the eastern end and have near-direct access to Hwy. 224 and Park City." hours, and people were lined up when we opened the doors at 3 p.m." on Friday. Bradley thought that the average age of applicants was older this year. "I saw a lot more people in the 30- to 50-year-old range than I did last year," she said. "And I thought there was a higher number of people peo-ple who don't live or work in Park City who appeared this time." Staffers, who made copies of job applications appli-cations for job-seekers, had to bring in three copiers to keep up with the demand. This year's turnout contrasts with 220 appli- Please see Job Fair, A-23 Name WEIDERNUT ZIONBKCP 1020 13.37 38.75 1016 13.62 39.75 Dow Jones Averages 30 INDUS 20 TRANS 15 UTILS 7921.44 3282.68 245.33 7938.87 3308.27 243.85 This Utah stock report is provided provid-ed by Derrell Reeves of Paulson Investment Co., Park City. it, 317 Main St. Park City YEARS Ml Serving arti Gity BREAKFAST , LUNCH , ' TMMMED Ar 1 v 1 , t Breakfast from 8 am Lunch from i i am Dinner Friday - Sunday from 5:00 pm nnen yuu nnii u uvira rigm g http:www.loro.com 5 COPY |