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Show r n 1 d I f; f H B 1 Vrn ft; i' LnJ J WUl 'Jfi zj ' '1 " More than Double Mileage More Traction 4 Great Features You can stop that skid before it starts. WEED AMERICANS provide extra traction and double mileage, as proved by official tests. This notable performance is made possible by 4 great WEED AMERICAN features. tv (1) Bar-reinforced cross iCZ$3tS$&Q links. (2) Wcedalloy a S5i5!'CV tougher metal. (3) Tatenttd Yff H V, ' VU V Lever-Lock End Hooks fl . j ( i' U positive fastening. (4) Side AfTir L5 Chains welded and hard- 3t 4l&A cned to resist wear. ': .t!VvFili U A for .. , "vVI WEED AMERICANS ft'si' by name :f JK at better accessory stores, ' jt - J J j jjk 'I garages, service stations j'r. (sj? AMERICAN CHAIN & CABtE fl r-"7 "" Ij "N COMPANY, INC. j' - , - ? I IC BRIDGEPORT, CONNECTICUT I," , j I (I f I ps l Ousmtss JorYour Safety t " ' f K t ... j IJ-iirl In mmil(Miire nd trkl lir-Hrltif.wtil TIPf Omlrw undcf I'pitftl Slts TiJ CniutlJl ltl-ra rwnt: American Chsln A CN Omrvanv. Inc.: Tlic MfKiT CVropany: Til lkxjcll C!;nn Company. rro Manufacturing I'omrwny; Iomlnlon I'haln i'ompa". LlmlwJl and Ffren Minulacturtiic Company of CauuU. LLmlloL A Trade Mark Is an Honor Badge and Newspaper Advertising the Sentinel Substitutes today are the Illegitimate children of business. They arc fatherless and unknown and they come In the consumer with a "Just as good" label on them which Indicates clearly to the thinking buyer that she is buying something which is only "Just as good." The unknown product, the substitute rarasitc, has no reputation at stake. It Is merely advertised for sale on a price basis nnd If the consumer docs not like the quality, the manufacturer manu-facturer has suffered no injury because he is unknown and because lie rarely links his name wilh a product as a standard of quality Bud a measuring stick of buying. It merely competes on a "take a chance" basis. Tho manufacturers of well-known qualify merchandise today place their names upon It and advertise It as the best they can offer to the consumer. The name of a manufacturer on an advertised adver-tised product says this: This Is tho best product I know how to make. It Is pure, good and worthy of your purchase. I think so well of It that I place my name upon It as a guaranti-e to you of lis goodness. If It does not fulfill your wants I will gladly make good lis failure. There Is no good reason why you should accept the unknown Instead of the known; tho untried Instead of (he tested; the doubtful doubt-ful Instead of the sure. To refuse unknown substitutes Is guarantee guar-antee to yourself of positive satisfaction In buying. If every purchaser pur-chaser will eoullne his or her purchases to known, advertised quality merchandise there will bo little cause for complaint. Trade mink products till their own story. It pays to look before yon buy. Heading the advertisements In the newspaper, looking at trade marks, labels and names on products has purse Interest. w. r. movi-tit |
