Show i CALLED IN AMERI A le largest and finest retail hard hard- store In America 1 ils without exaggeration fitly dees dethe dethe de- de es the retail department of 01 tho the Lako Hardware company and Its o City store at South Sonth 1 t an establishment that Is d excelled In even the tho largest cities he he country In bigness equipment facilities or any other feature of or Y e merchandising fact tact tho the keenest rivals of 01 tho the Salt Hardware company will admit c n na in the United States Isla is isia ia la a retail hardware store that bes hes tho the size sizo and scope of the tho local tation There are aro larger wholesale es In tho the big Eastern cities clUes but conduct such expansive retail de de- ments as docs does the Salt Lake Lako conI con- con I It Is regarded as a model store and under the tho supervision tanager C. C L. L Wheeler it has be- be one of ot the really great I of 01 tho the intermountain country v Wheeler who has been with tho the Salt Lake Hardware any for tor the past twelve years betho be- be tho retail stores manager a year For Por or five years previous he ho had the ithe manager and buyer for tor the tho accessories and supplies division 11 ho ho- company's business Including goods and bicycle depart- depart tsi Li He began his connection with Company In itt the sporting goods de- de nent nt Six years ago tho the auto acLes ac- ac ries Les branch was separated from sporting porting P rUns goods department and Mr el eler r soon assumed charge chargo of 01 this It Itom gm om a very small beginning Mr 1 elar J ler r built up the auto accessories supply d department until it became of the the most important lines han- han b bythe the company compan It might be bo said he brought the auto accessory to country for prior to ime he assumed charge of this din di- di n of the company's business there been m b en little or no attempt to job ri Accessories accessories In this section ig of the first moves undertaken n EMr Ir Wheeler became the retail manager manager in January 1920 was complete remodeling and reequip reequip- rf the tho Main 1 street store store- A new newaY newt aY t t system which permits the tho very S diSPlaY display of ot every article sold at 1 was as Installed throughout so that v v. the he shelves and counters carry the tho varied merchandise led Hed It is without most and efficient retail hardware Ayr s system stem in the country and one J as added Immeasurably to the zany's retail facilities |