Salt Lake Telegram | 1934-05-23 | Page 7 | Record Utah Tourist Volume Anticipated

RECORD UT UTAH TO TOURIST ToURIsT RIST VOLUME ANTICI ANTICIPATED A ED Transportation Companies Companies' and Innkeepers p rs Report Increased Season Early-Season Trade With every Indication pointing toward an n time all high in tourist travel through Utah this year innkeepers and transportation company officials are wearing rearing broad smiles as every very passing day brings nearer the beginning of the annual tourist influx To date the total number of visitors visitors tors in Salt Lake City is three times greater than last year If the travel I WS only slightly in volume it will exceed considerably the perSons persons per per- sons who visited in itt this city last year various persons in touch with the tourist business believe beleve Railroads have carried ab about ut twice as many tourists into Utah to date as M they did last year and in the first three months of ot this year approximately approximately persons visited Salt Lake City by train and automobile Railroad and automobile association tion officials attribute the pronounced pro pro pio increase in part to disturbed political conditions abroad and liberal lib Jib ib- ib cral eral use of printers printers' ink in advertise advertis- Ing irIg to attract people westward The majority of tourists to date dale through Salt Lake City have come from the west going east cast according to W D. D manager of the Utah State Automobile ass association Mr Rishel bUshel has noticed a marked increase in foreign visitors from front Australia India and New Zealand Another characteristic of the automobile automobile automobile auto auto- mobile influx noted is that the make of cars driven are of higher class than usual This is considered as confirming confirming con con- firming the belief that people of oC means have chosen western trips this year instead of ot going abroad Utah hotels report r rapidly increasIng increasing ing patronage Mr Rishel said E and railways are experiencing an unseasonably early tourist officials of of- report Approximately auto visited visited vis vis- Salt Lake City last ast year the smallest number in 10 years it was pointed out Anticipating a revival of business because of low fares and improved accommodations this season railroads are planning a widespread advertising advertis advertise ing program to bring tourists to Utah