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Show THE TOWN DOCTOR j CI hi) Doctor of TlJ'.Vl.a) i i I I most communities is that of "con-I'TiiphiDiiK "con-I'TiiphiDiiK familiarity." You walk (town the sl.-eet nnd look at hundreds j of things that n pul other people, but 1 you do not see them. You go to your store or oflice and there are things that others abhor, but you fail to ree-oinize ree-oinize thorn because you are so fa-j fa-j miliar with them. At the same time, I above you, below you, and on every ! side of you, there are "acres of diamonds dia-monds that have never been mined." It is a mailer of being "so close to Hie picture that you can't see tho frame." Look around you put yourself in the position of a stranger and look for the thinas that wTould unsell you. See your community as others see il think about it talk to your neighbor neigh-bor about it and then do something to eliminate those things that repel, and "get behind and push" those things that invite. Copyright, 1929, A. D. Stone. Reproduction Re-production prohibited in whole or in part. This Town Doctor Article is published pub-lished by this paper in cooperation with tho local Iaons Club. m:(m(.' a iow.n is i.ikk si; i.i.i ; A V'j'in (; I I. Si; If you .110 it. (Ilinkllll ICiTlllt.-llt. Of the j 1 : 1 1 wh' It; yfJll lilf, yoli (l'.Sil'O lli.ii tin: uoi-M L Hold on ytf.tv column colu-mn n il . ;-n'.' ynii c:im fct Hold on it your, iicli', :,ih hriortt ;mi can soli it to oHiitm to any wli.o-i- near niuxinaini t"i:)'rr, Ihcro in a d-rtain tu.uuiit. of nhidy anil analysin nocoHnary. That 1m, if Is ni' i':-::iai'y if known ethics of Ki,.mI I,ii:i1m-s are adliered to. Pad ljuf Inir, however, thlH in altorretheI too Kclilom dune in tilings civic. The (ii-Hf queslion to he answered Ih. "Is I here a market a demand for It?" The demand for good, livo, wideawake wide-awake communities greatly exceeds the supply. Every day people are asking, "Where is there a good town In which to locate" for any one of a thousand reasons. Twenty percent of your motor traffic Is in Ihe market for or can lie sold a new hie. n ion. Men at I hit heads of large industrial concerns, con-cerns, people in all walks of life in 1: 1 1 t . everyone is lookim fo : good Imms -h'iiihI communities. Eew people realize Hie extent to which industry and busin.'ss go to find guild towns. There are in Chicago Chica-go alone dozens of corpora 1 ions, concerns con-cerns and firms who have : peeial de- liarlments to do nothing else but find out. if a community is suitable for the purpose they have in mind. With some it is for location of a branch factory, employing hundreds; others! for a disi ributing point, requiring! twelve to fifty; others for place of j residence for tho representative and j family who handles the company business in that area, and there are others who, looking into t lie future, jus't want to know. And this is your opportunity IF your community is in position to take advantage of it. The second question: "is your community marketable suitable for sale, as is?" To make it marketable, the bugs must be eliminated the monkey wrenches fished out of the machinery, so that when sold, it. will stay sold. What business man is there that doesn't know what happens to any cotieeru that places a product or service ser-vice in the hands of the American public' that, when sold, doesn't stay sold? Every thinking man knows that it spells disaster; but in the face of thai very knowledge, they expect their town to "go over" with the same American public, without eliminating elimi-nating those things that, are known to provoke dissatisfaction, create loss of interest, and unsell the customer. cus-tomer. The first bug in the machinery of |