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Show -r , i ogifi i " hkf $ : tw gf Which tire will you buy at th same low price? I Why do you suppose that Goodyear Most of the best things on the market Tires lead all others in public prefer- naturally cost more than the second- ence by better than two to one? raters. Why do you suppose that more But here's the amazing fact about people ride on Goodyear Tires than tires: on any other kind and have for 17 you can get the safety, the quality, ye&ts? the extra life and trouble-free mile- These tires must be first-choice age of the world's greatest tire at no because they're better. extra cost. They must outsell all other tires in Think that over when someone tries the world because they outrun them to high-pressure you into buying an on the road. unknown or doubtful bargain. On a straight quality basis, then, it just ask him this simple question: certainly looks like common sense to "Why should I pay good money for buy FIRST-CHOICE tires. any second-choice tire when FIRST- Which brings up the question, "how choice costs no more?" about price?" THE GREATEST N A M Ir I N RUBBER TUNE IM on the Goodyear Program every Wednesday ni-;ht over N.L.C. Red Network, WEAF and Associated Static .is I |