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Show - 16B The Salt Lake Tribune r y yy " Thursday, March -y-i- i JTi'fiiy iiyici MX Missile Contract 15, 1984 Awarded to Thiokol Committee to Brainstorm S.L. Convention Promotion After hearing what's needed to make their convention sales and visitor promotion efforts more successful, Salt Lake County commissioners are asking how to implement those recommendations. That will be the job of a committee appointed Wednesday. Truman Clawson, chairman of the countys development and promotion board, will head the group told to finish its preliminary recommendations by April 20. Consultants from the International Association of Convention & Visitor Bureaus had called for an "aggressive marketing and sales effort Convention Visitors Bureau. As a private, corporation, it would be free from much of the bureaucracy analysts say interferes with sales efforts. We would have a work environment where high performance would be tantamount to security, Development and Promotion Director Kenneth Kefauver declared. board But, he feels a proposed for the new group would be unwieldy. I agree . . that budget allocations should favor convention sales over visitor promotion," the director said in a response to the report. to bring more meetings, conventions and trade shows to the expanded & non-prof- it Salt Palace) as quickly as possible. They suggested a hefty increase in convention sales spending. Money would be transferred from tourist promotion, leaving that task to the Utah Travel Council, airlines and others. Recommendations would have the county contract those sales efforts to a group formed by consolidating the local convention and visitors bureau with the development and promotion board. To eliminate confusion, it, too, would be called the Salt Lake Valley "... . The development and promotion board is determining if it is reasonable to spend 75 cents of each promotion dollar on convention sales as recommended by the study. How does Mr. Kefauver feel about consultants contention that some of his sales staff have bad attitudes? The staff's attitude in the marketplace has been upbeat and positive, he said. What about comments that Utah liquor laws, the Salt Palace's inflexible rent schedule, weather, reluctance of hotels to set aside blocks of rooms for large meetings and a general bad image make the county a Tribune Washington Bureau - "hard sell?" Maybe the analysts mistook candor for a bad attitude, he suggests. Were those gripes merely alibis for poor sales performance as consultants suggested? Certainly not to the extent indicated by news reports, the director said. For example, reports show sales teams booked nine of 17 conventions and trade shows sold for the Salt Palace during the first two months of this year. Efforts for that same period of 1983 sold just three, Mr. Kefaver explained. The U.S. Air WASHINGTON Force has awarded a $137.6 million contract to Thiokol Corporation in Brigham City, Utah, for initial construction of the first 10 MX missiles. The announcement came one day after the "leak" of a House Appropriations Committee report, which reportedly contends that the Air Force is rushing to deploy the mis- siles before knowing whether they or their launch silos will work. The Air Force said most of the contract work will be done in Brigham City with some subcontracted out to firms in California, Massachusetts, New York and Maryland. Historian to Lecture, Conduct Opera Workshop Author and historian John Dizikes will be in residence at Westminster College of Salt Lake City March 19 through 24 as the featured lecturer in the colleges Distinguished Residents Program. His lectures to humanities students will be open to the public. In addition, Dr. Dizikes will conduct a free public workshop on the at the University social history of the opera on March 23 and 24, from 6 p.m. to 9 p.m. both nights in Room 201 of Malouf Hall. The college is offering one credit hour for attendance at this work- of California He studied for his doctoral degree American history at Harvard University and spent two years in England on a Fulbright Scholarship. His book, Sportsmen and Games-mepublished in 1981, focuses on the men who have dominated American sports and the psychology and corruption in sports. in shop. Dr. Dizikes attended Salt Lake schools and Granite High School before moving to California where he earned a bachelors degree area ft EEK2B& GREETS? WEtRE STEAK & GIANT FRIED SHRIMP $6.99 YOU GET THE GIFTS M C3smaSnDQas ihr rPripnjR UlvW Feast on big. succulent shrimp, breaded and deep fried. Plus a juicy steak, broiled just the way you like it. 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