Salt Lake Telegram | 1930-10-31 | Page 17 | [Untitled]

SAVE sensibly safely profitably r 6 tf ID C l NC- NC NCI I sc x 0 UA d Pr Present ir Cot Continental Bank Bak k Build ding Sail Sal Lake Loke Cily U Ufah S. S T MORE MOR THAN 3 MILLION MILLION h 11 Do 0 0 YOU Save S a v e 37 of What You Earn 1 The 28 Giants of American Industry Which Underlie i Corporate Trust Shares including American Telephone Telegraph Westinghouse General Genera Genera Electric Western Wester Union and ad the te Standard Oil Oi group showed showe net earnings earnings during the te year yea 1929 of I Of these tee colossal earnings bond interest absorbed 12 and preferred dividends 4 leaving leving 84 of net earnings available for common stockholders of the various companies compani Of this 8 84 47 was wa paid out in dividends and 37 was plowed back bac It into sulu surplus Thus Tu 37 c of every dollar doUar was wa devoted to protection against future developments and ad to provide for future opportunities The wise investor recognizes the opportunity of operation has ha decreased and ad when the cost cot of becoming a part par owner in our largest lages and strongest strong strong- labor and ad materials for new construction has ha haest est corporations at a time when business conditions condi condi- fallen falen 11 the la largest gest units unit of American merica industry t Ions are ae genera generally II y regarded d e d as a somewhat h a t b below e I ow are given given their best opportunity and ad the bulwark bul buT normal war wark k 0 of f I large arge surp surpluses I uses m makes a es 1 it t possible bl e t to 0 nora take tae advantage of these opportunities Any let down in general business protracted or While I e b business ac activity t. t IVI t y an and d commo commodity dt I y prices has smaller an infinitely proportionate proportion proportion- temporary a have at present declined about 3 1 LESS than in ate effect upon the leaders of American Americ industry previous periods of depression STOCK LES PRICES PRICE The Te record of years yeas shows that w when en the cost of HAVE DECLINED ABOUT 3 1 MORE t The Te price of CORPORATE TRUST SHARES is based on the current quotation quotations quotations quota quota- tion of the te underlying stocks and the te shares are selling now at about abut per share under uder the te year 17 ye 17 average assuming the te existence of the shares for this sar period pero I Minimum return ret at present prices in excess of 9 exclusive excusive of extras exta We recommend these shares and invite your inquiries inquire 0 1 11 1 y I Ross Beason Co 15 v t. t i lC I J. J r i C OI n Cul 2 LOS SALT LAKE CITY SAN FRANCISCO J T 9 NEW YORK