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Show home m town m "SELLING" ONE'S HOME TOWN Work That Should Be Considered a Duty as Well as Mark of Good Citizenship. Nowadays, before its salesmen are placed on the road by any of our larger concerns they are given n course In salesmanship. They are first made acquainted with the article they are to sell, they are given Its talking points, or made to see its worth and value to the consumer, and then they are allotted allot-ted their territory. Selling a town is pretty much like selling goods. You must know first of all the advantages of your town, you must be able to tell the outside world what it has in the way of advantages and then you must dwell on those talking talk-ing points. Your territory is large, for any place in the world you go you can spend a few minutes "selling" your town which means nothing else but boosting it. Citizens should learn the great ad-vantage ad-vantage to be derived from being nble to point out the manifold advantages of a residence here, of telling others exactly ex-actly why they prefer to live here to having a home anywhere else. The man who can talk up his town, and who does talk up his town is always admired, no matter in what part of the country he may be or In what company he is thrown. Home-town pride is the first indication of good citizenship, and people who hear yu reciting the merits mer-its of the place in which you live naturally take it that all the other citizens citi-zens are doing the same thing, and that It Is a good place in wnlch to live or in which to do business. Start out now to "sell" your town, wherever you go. Learn its advantages, learn to tell about them In an Interesting way, and edge right irt at every opportunity and tell about those advantages. Indiana Labor Journal. |