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Show : : I The tfcrsvth of Advertising gon, Idaho, Utah and M-.nt.ina. Eureka New mill of Tintic Standard Stand-ard handling 14u tuns ore per day. Contract let for liO feet of devel-miae devel-miae at Silver I'uy. new SoOO.000 Ellrs' !'.;me cn Sutb Monticellc Much activity in Mc-Elmo Mc-Elmo oil field. Eureka Important improvements being made on Church street. Eureka Development work on 500 and 1,400-foot level? being done ut Eureka Lily property cf district. Bountiful to lay nearly 9,000 feet of sidewalk. American Fork caiyyon streams get 5,000 fish. Eureka New school building nearly completed at Dividend. Eureka Rio Grande railroad to build spur to new lime decs't. Salt Like -C'jmm.rcial club and Chamber of Commerce authjrize appropriation ap-propriation to print 50,000 copies of illustrated statistical folder on mining min-ing industry in Utaii, to bo distributed distrib-uted to boost industry which is source of 65 per cent 'of state's wealth. Contract let for construction of state fish hatchery at Glenwood Springs for $4,599. Salt Lake Bids opened for completion com-pletion of Warm Springs bath house. Salt Lake Western Livestock Loan Co.'s president reports encouraging encour-aging conditions in livestock industry indus-try of the intermountain region, with credit situation improving, feed plentiful plen-tiful and all stock in excellent condition. con-dition. Ogden Big reduction noted In Utah's tomato crop. One thousand acres to be contracted for next season sea-son as compared with 7,000 acres last season. New bakery opens in Fillmore City. Meeting of hay growers, livestock men and bankers of Davis county held in Layton September 2 0 to dispose dis-pose of U.rge hay surpluj. Building of power line progress-in. progress-in. between Fillmore and Delta. Power for pumping to be furnished farms under line. Kaysville free library opens September Sep-tember 23. Beaver City Murdock academy ready for opening. j The way multitudes of business j houses have gone on to fame and fortune through the pathway of advertising ad-vertising would make f. Romance equal to the most glowing fiction. A large manufacturer of food specialties special-ties had used magazina advertising for some time, and had secured a little lit-tle distribution everywhere, but his line was not much of a factor in any place. In Chicago 250 grocers were handling his product in 1919. A newspaper campaign wai planned, and the salesmen went from grocer to grocer telling them of the product and of the way the thing was going to be advertised in that city. More than 4,000 dealers were sold an aggregate ag-gregate of 23,000 cases of the goods before the advertising began a few weeks later. These dealers bought the stuff because they knew from experience ex-perience what could be done by a good advertising campaign. They knew the public would call for the advertised product, and they did not want to confess themselves behind the game by not having it. The advertising manager of one motor company says that an announcement an-nouncement occupying 3 60 Hues ot advertising in 148 newspapers, costing cost-ing the company less than ?6,000, was the big factor in selling 3 3S.771 automobiles. Another motor company estimates that it received returns worth ?1,-200,000 ?1,-200,000 from one double page advertisement ad-vertisement in a San Francisco newspaper. news-paper. A newspaper advertisement costing $70 brought another motor car company of Los Angeles sales of 205 cars worth $96,145. Human nature is precisely the same in Price as in Chicago or same in Gunnison as in Chicago or New York or San Francisco. If ypu .have a good thing, you can persuade those who need it to buy it if you tell them about it, and it makes no differencee whether you are running a big automobile or food product business or a retail store. |