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Show METHODS ARE TOO 3TRENUOU8. I Why Yankee Salesmen Have Not Sue- I ceeded In South America. I In- the matter of salesmen abroad, I wo must have men who not only speak; I tho language but who aro also thor- I oughly conversant with tho customs I "and idiosyncrasies of1 tho people with I whom they deal, says the Engineering I Magazine. The South American, in I his buying as In. almost everything- I else, is a most deliberate person a) , I well as a sensitive ono. A. salesman I who will call, smoke a cigarette, talk M Inconsequent)- 'about tho weather, the theater and tho races, and answer questions should any happen, to be H asVed rather than mako assertions- H lout his goods, will outsell, five to H one, the liveliest hustler that ever opened up a, samplo caso. This is a. thing so contrary to the Instinct of the American salesman that, to date, in, Iris wanton disregard of it, ho has con- A ttantly played into tho hands of his V moro experienced European rivals. fl "Your Ynnkeo drummers," says the tatter politely, "are the greatest sales- H mon In tho world In America." H |