Show "“4HJifcdiLjefcto‘Nn - fs32: NOW AS NEVER BEFORE RETAILERS CAN TARGET MARKET THEIR CUSTOMERS BY SIP CODE WITH PREPRINT DISTRIBUTION Section M Today Salt Lake retailers are able to buy preprints by zip codes and circulation districts The newspapers’ sophisticated preprint program give 84103 9m AVE you the edge with rates that are less expensive than direct mail while you benefit from the number of advantages the mail lacks we cover virtually every and Mou tains ah lSO —-MA- KE m This ts 84113 IBACXS CI2CCER household to your specific choice of preprint distribution TMCZIP is the best way to reach readers of the Deseret News and the Salt Lake Tribune Now you can target your coverage to areas around individual store locations or cover the entire Salt Lake County and Davis V 1 Olympus Cova 84124 areas The editorial climate both with the subscribers lends and an air of acceptability to your preprint as it is an integral part of the Salt non-subscrib- ers V Lake newspapers Readers look forward to Mountains regularly-schedule- d inserts and plan their weekly purchases with the advertising specials (84020) WHATEVER YOUR NEEDS THE SALT LAKE TRIBUNE AND DESERET NEWS HAVE A TMCZIP PLAN JUST FOR YOU! Call Ray Larsen at 237-274- 9 for printing layouts quantities rates and additional information you may need Friday March Sr 1987 Entertainment |