Show Business News Program Begun COLLEGE PARK Md Representatives of newspaper publishing financial news writing writ writing writ ing journalism education and andU U US U.S. S industry joined recently in m launching a new national program program pro pro- gram to improve the quality of business news reporting The first pilot workshop was held here at the University of Maryland College of Journal Journal- ism It was sponsored co-sponsored by the American Newspaper Publishers Publish Publish- ers Association and the National National National Na Na- Association of Manufacturers Manufacturers Manufacturers in cooperation with the Association for Education in m Journalism Jerry Friedheim executive vice president and general manager of the stressed the interrelationship of a free economy and a free press Myron Kandel syndicated columnist and president of the Society of American Business and Economic Writers underscored underscored under under- scored present inadequacies of business reporting Harold S Mohler chairman Hershey Foods Corp emphasized emphasized emphasized sized the key role of profit incentives incentives in incentives in- in in generating economic dynamism Mr Mohler said We businessmen businessmen busi busi- strongly believe that our economic system has benefited benefited bene bene- all in a way that cannot be challenged by any other country A second pilot session is planned for Purdue sity Others at additional universities universities uni uni- uni will be held throughout through through- out 1977 1917 The half-day half workshop atthe atthe at atthe the University of Maryland was initiated by the NAM following fol 01 lowing discussions earlier this year with and AEJ which represents deans of the nations nation's schools of journalism jour jour- More than 60 colleges have thus far expressed their desire to participate in local programs |