Show 4 Tj 1 I I I r I rpM e t 4 w wf wr f r h. h r 4 y f e J r iq w r nJ fj tf FI L 42 f r V 4 PERFECT FOR RANCH STYLE HOME Answering ring demand for good contemporary ary design in carpeting is is Cadence deI de de- de- de I I sign featuring a small chevron design in I blended colorings For informal home THERE'S THERES SMARTNESS AFOOT New Mew Carpet Styles Spark at Fashion Time Tine I I r I Fashion from the floor up t tI Is no idle phrase this fall Homemaker Homemakers Homemakers Home- Home makers maker arc are due for foi an exciting experience when they visit their favorite onte home furnishings s stores stoics during during- the wide nation-wide home furnishings s observance Home Homer Fa Fashion hion Time this week eek They w will j see cc a well designed smart collection of new soft oCt floor coverings in new materials new colors new designs and in interesting interesting In- In and exciting exciting- new VCR weaving vin techniques Each one is designed to go with the style trends in other home furnishings furnish furnish- ings Today there is a noticeable trend towards more decorative floor coverings This does not mean that the carpet design must dominate the room but it does docs mean that pattern on the floor can cnn be an important factor in developing the room dec decor r rand and at the same time keep leep the room completely in focus Contemporary architects and designers are arc primarily responsible responsible sible for the way people live live live- and want to live Because there is close c correlation between all segments of ot home furnishings soft floor Ioor coverings must be tailored tailored tailored tai tai- lored to fit It current living pat pat- terns Made Nan The big exciting news for the homemaker in the new fall carpet carpet car car- pet fashions is the introduction f r rt t h FOR EXCELLENT The water lily motif is in tone-on-tone tone effect to give strength to the design This is is one carpet made from new man-made man fibers of made either cither u wholly holly or partially from Horn chemical manmade man mall made fibers The These e fibers are arc the result of years of exhaustive research to produce a fib fiber r yarn expressly for floor coverings A distinguished collection of oC fiber all-fiber or wool and fiber woven carpets and rugs are arc being shown for the first time during Home Fashion Time The fabrics nave have successfully passed the thu most rigid rig laboratory tests for fer and crush resistance In appearance they compare favorably with wool all-wool carpet- carpet ings s of oC comparable quality They are woven on standard carpet looms loom and include various texture texture tex tex texture ture u weaves caves The desi designs ns are equally versatile including informal m- m in-e in formal and md formal motifs different different different dif dif- ferent pile heights and combinations combinations combinations of oC differently spun yarns to give the much desired third dimensional effect Colors in the fiber all-fiber and wool and fiber are extremely fresh and clear As the fiber i. i is pure white prior to dyeing it takes color easily and evenly The surface appearance is pleasantly frosty giving a afresh afresh afresh fresh crisp look to the carpet Cotton Colton made by wool carpet manufacturers are news news too Cut pile cottons made with regular nonskid backings looped piles and round wire ire texture weaves in cotton carpets are arc to be he found in a full range of delicious colors pro colors pro providing viding an almost endless selection selection selection tion for any room in the house Influence of Trends Architectural trends have a great reat influence on all home furnishings fur tur- With the style ranch-style and modern homes homeR growing bv Iy leaps and bounds there cannot help but be a need for good contemporary contemporary con con- temporary floor covering de de- de- de signs Great imagination and common sense have gone into the creation of floor coverings for these two types of house Colorful Colorful Colorful Color Color- ful informality is the keynote here Authentic documentary de designs designs de- de signs made expressly for provincial pro pro- furnishings arc are in evidence evidence evidence evi evi- dence too These are arc gay and colorful and executed In the seasons season's most fashionable colors There are handsome and even pretty to warm the heart of oC the traditional furniture lover lo But for the most part century designs have waned Many stylized leaf and scroll designs are available to tofit tofit tofit fit the thc more formal type of set set- ting Color trends in soft sort floor coverings are arc wonderfully spicy cinnamon nutmeg allspice and ginger to name a few tasty f J N W rJ r N k kc kr r c 11 h AIr 44 I Lt FRENCH-AMERICAN FRENCH Demure broad ribbon-like ribbon woven I I bands form this design to go with provincial furnishings This rug is bright and colorful I tones The gold bold fr family from pale lemon through mustard to bronze gold is in with a bang and a n wonderfully versatile decorating color The dark brown taste is still sUlI with us It Itcan Itcan Itcan can be found in nearly all pi price ice lines Jines One new addition to the thc lush browns is a rich hot chocolate chocolate chocolate choco choco- late tone Gray is still good in inmany inmany inmany many shades but slate gray is the newest tone to watch It isan isan is isan an excellent foil for high bright color accents The home decorator decora decora- tor lor will surely find in this new fall collection of timely soft floor coverings covering a design weave or color created to perfectly complement other elements clements inthe inthe in inthe the room she is decorating or refurnishing |