Salt Lake Telegram | 1916-12-03 | Page 20 | [Untitled]

s r I 1 DODGE BROTHERS I tAR It 1 J r t I li 1 k b f Perfect balance of light strong parts pare par F contributes to economy as well wel as r efficient performance gY The light weight of the car is due for fo r the absence of heavy castings and 4 I q th the use instead of press pressed d ste steel g oj f 4 arts and well desa ed steel for P parts wen designed e g y i I I ings It fI f I I i t tov ov This li lightness means mean less gasoline r tP Car weight and tire size are carefully 1 t calculated and this means means gr greater ate tire mileage A As s a result the car is establishing av a. I. I very notable record record for l low wi cot cost of ot rt tF Ti maintenance and freedom from repair t i In and of itself it if constitutes a a ave J very rY strong incentive to fo J ownership I I I 1 i j J 1 It will wm pay you to visit ns na and examine th ecar I ar r We can ca make Immediate delivery V The consumption is low The Ure tire mileage is la unusually high I 1 I IThe Th The Tints of the Touring Car Cw or 01 RoadSter t I 0 is f. f o. o b. b Detroit The price prie of the th Winter Touring Car or Roadster bom- bom Dora including regular mohair top la is f. f o. o b. b De- De I e- e troll trott i I The Tom Automobile Co 30 42 State St. St at Broadway Salt Lake si Denver 1 I IC a. a I 1 t te I While the e Present Price Stands Staid I This Big Beautiful ego Reo the e Fifth Is a a Gold Dollar for o 90 Cents e s 77 Advices from Lansing where inhere Reo Cars CaTs are made warn us that at any moment it may y be necessary to to raise the price of Reo the Fifth THE REO FOLK have steadily held FOR FOR IT ISN'T THE THE TAE PRICE to t A to to the announced price pric for several alone i its it's the famous fact that I months past desp despite te th the fact fact- that at this is the cheapest car in the world prices of mate materials als have steadily to maintain advanced and other makers makers- have been co compelled to make substantial YOU CAN BUY BUY A skimped car cara car increases ses V a four or a six six at ruc at at less of course THEY HAVE HELD THAT so long longas BUT THE DIFFERENCE in quality y as the a materials last which w were re ity ty in service and especially in purchased at former prices the they Y upke upkeep p cost is is v vastly more than would not add to the price of this the difference in inthe the klie price I Reo the Fifth AND AN ANIT SO IT HAPPENS that those WHEN N YOU B BUY A REO q the Fifth W who h 0 are now b. b buying and d ge getting tt In g You you buy security security material material as well 1 I deliveries s of this Incomparable ble a as p Ph physicaL h ysl ital Four are actually getting the car AND THAT'S THAT W WORTH ORTH MORE than I i eSs at its value the difference in price I LESS THAN IT IT ITCAN CAN can can be sold for h hereafter i if P prices of materials a YOU YOl KNOW YOU KNOW YOU KNOW that stay where they are or or advance when you start out in In your Reo the further Fifth the drive b be it five miles or li five thousand will will willbe be Ibe pleasurable p I WITH THE PRESENT DEMAND and enjoyable all the w way y for this model and the strenuous effort of the factory to catch up AND YOU KNOW it will be frets free 1 with it the materials purchased two from those pesky little troubles troubles' years ago at former prices will that vex most motorists and ere J soon be used up yes inevitable inevitable inevitable inevitable-in in the JUST WHEN we do not know Skim skimpy Py car Cal Factory does not say THAT 5 50 0 PER CENT oversize BUT WE ARE WARNED that the the Reo standard standard factor factor of safety safety- j factory reserves reserves reserves' the right to in bearing in axle in gears ears in in advance prices on any model with with- without all vit vital t p parts is parts is y your our guarantee out notice and that any orders orders- and your reliance You'll enjoy enjo bona fide orders with witha a cash deposit every hour in your Reo Rea and d definite delivery date date in in our hands at such time will be recognized BUT YOU KNOW THAT your THAT and filled at the present resent 7 price ice Reo Rea friends have told you so This but no more ad is to warn you that there isn't WHEN YOU a m minute ut more to lose CONSIDER the size size the passenger capacity the quality ORDER NOW NOW we we can promise a 11 of materials the materials the best metals fairly prompt delivery Cover known instead to science real reat leather y yourself at the present price ice of imitation and 50 per percent percent percent cent oversize in all vital parts parts parts- AND ABOVE ALL make sure sort now appreciate what wonder wonder- that your new car will win be The ful fut value is this Reo the Fifth at Gold Standard of Values Reo Reo the Fifth Reo Motor Car Company Lansing Michigan GRADY GRADX M MOTOR 0 R COMPANY 1 i M i Mam Main Street Street- Str t. t Salt Lake City Utah Phone Wasatch I I I 1 I a 1 I I e o It V TIiE t y GOLD L r Wiz vAls 1 l