OCR Text |
Show HIGH-GRIDE TIRES Wh'en Middleman Is Elim mated Better Tires Have to Be Built Soma of the largest bust ess houses 1 th Mate ha e been attre ted b the policy of the "Savage Ttre compans which ftnlnates the mlddlen an The concerns w nluh are ualn cars for con n erclal pur Poses are putting: other n akes of, tires on fhe rftr whees oppos to the lavage Such a test will either make patrons for the "avage Ttre con pan or hurt its reputation but ttre users can learn In this way about the a ue of age Ures. John T "recke s the prlnc pal owner of t Savage lire companj has the reputation of d Ing thoroughly everything that he undertakes and In a 1 of his un dertaklngs he ins ets on quality as the first reo.uis te and no doubt, when he Ins ructed that the m dd eman be e 1ml nated and the bavage tire so d on y Jthrough salaried employes it was to show the pub is in the most certain n an ner that the tire was going to be so d In such a way as would force the factory to build the ery best t re that could be made. fom the fact that the "5a ago policy is different from a of the other con cema. it places the a -age peop e at rather a d sadvantage in marketing the r tires but, they sa if thej ha a the quality and -alue which thej claim the Sublic wtil soon know it and the advan ge will then be on the "lavage side. |