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Show Advertised Goods Are Usually of Better Quality When a. man puts an article on tho market and advertises It he is giving it ills porsonal Indorsement. Ho is creating a standard that ho must live up to for all tlmo If he expects to succeed. He. must fulfill all his advertising advertis-ing promises and If ho la a. wise advertiser ho will do a little bit more. Ills hope of profit is tho steady demand he wishes to create, and this can only come to nn article with roal merit. The great advertising agencies which aro expert In planning big campaigns frequently advlso would-be would-be advertlncrs to wait for months or years until thoy bring their product to a point where it Is ready for exploitation. All things being equal it Is a safe rule to choose an advertised brand rather than one that has no - particular sponsor. It will generally assure you more satisfaction for your money. It's what you get for what you pay, that counts. I 1 1 |